TalkPoint unites with Meetings Focus Magazine to expand webinar offerings

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Increased webinar initiatives showcase Meetings Focus’ commitment to providing meeting planners with an interactive forum for topical, in-depth content.

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The old adage is true. ‘You only have one chance to make a first impression,’ and TalkPoint has certainly helped Meetings Focus exhibit a reliable, high-quality webinar each and every time.

TalkPoint, the leader in global communications technology, specializing in browser-based audio and video webcasting, and Meetings Focus Magazine, the leading content provider for meeting professionals across North America, announced today that they are extending their multiyear partnership to provide meeting planners with expanded programming models to help them grow their business.

The TalkPoint-powered webinar initiatives include an expanded webinar series, webinar enewsletter and hybrid video/webinar program.

Meetings Focus Webinar Series – The frequency of two-part webinars has increased to address more complex and popular topics such as negotiation, contracts, ROI and budget tips. Additionally, these webinars provide an opportunity to earn continuing education units (CEUs).

Webinar Wrap enewsletter – The webinar enewsletter is tied to specific webinars to provide more information on a particular topic. The enewsletter also showcases on-demand versions of webinars (for those registered but unable to attend the live webinar) and information on the next featured live webinar.

Hybrid Video/Webinar Program – This is a premium product that combines a mix of an on-demand video webinar with a live Q&A period to address questions from the webinar audience. This hybrid event bridges the live and on-demand formats to keep attendees engaged.

“We’re proud to extend our partnership with Meetings Focus Magazine to provide their audience with access to first-rate webinar technology,” said Nick Balletta, CEO of TalkPoint. “Meetings Focus Magazine has truly evolved its online video offerings in the last few years, and we are happy to support such an innovative and informative brand.”

“The old adage is true. ‘You only have one chance to make a first impression,’ and TalkPoint has certainly helped Meetings Focus exhibit a reliable, high-quality webinar each and every time,” said Jim Krotz, brand solutions director of emedia at Meetings Focus Magazine. “We’re excited to increase our webinar programming with a trusted, professional and hands-on partner like TalkPoint to provide seamless, content-rich presentations to our attendees.”

About TalkPoint
TalkPoint is the industry leader in global communications technology, specializing in browser-based audio and video webcasting. Since 1998, TalkPoint's easy-to-use, Software-as-a-Service (SaaS) cloud platform has facilitated more than 20,000 live webcasting events per year for the top Fortune 500 and FTSE 100 companies. From investor relations and corporate communications to product launches and continuing education, TalkPoint offers scalable and flexible technology to meet today's business communication needs. For more information, visit http://www.talkpoint.com.

About Meetings Focus

Meetings Focus publications target meeting planners who book meetings, conferences, conventions and events throughout North America and the Caribbean, and most recently, globally. It publishes six primary titles, Meetings Focus West, Meetings Focus South, Meetings Focus MidAmerica, Meetings Focus East, Meetings Focus Guide and Meetings Focus International, and offers a planner-based website, MeetingsFocus.com, and four regionally focused editions of the Meetings Focus E-Newsletter. Additional Meetings Focus products include the Meetings Focus Live! hosted-buyer events, educational webinars and video e-newsletters.

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Lindsay Rolfson
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