Interactive Marketing and Advertising Leaders Converge at TARGUSinfo Interactive Insights Summit

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Former IAB CEO Greg Stuart and Industry Analyst Emily Riley Headline Popular Digital Marketing Event

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Last year, more than 350 senior marketing and advertising executives took part in our most successful summit yet

Today, TARGUSinfo, the trusted leader in On-Demand Insight® linking billions of consumer and business attributes in real time, announced that Greg Stuart, former CEO, IAB, and Emily Riley, principal analyst and research director, Forrester Research Inc., will be this year’s keynote speakers at the annual Interactive Insights Summit, October 13-14 at the Wynn Las Vegas, NV.

Formerly known as the Online Lead Quality Summit, the Interactive Insights Summit will host a unique blend of leaders from national advertisers, lead generators, lead exchanges, interactive agencies, ad networks and ad exchanges from around the digital world. The Interactive Insights Summit will foster networking and business opportunities between senior industry professionals and uncover emerging trends — all to help fuel business across the lead generation ecosystem.

“Last year, more than 350 senior marketing and advertising executives took part in our most successful summit yet,” said Joy Nemitz, senior vice president, market development, TARGUSinfo. “The new name reflects the evolving conversation that is taking place in the digital world, as will agenda topics that range from best practices in analytics and scoring to the importance of lead quality, and will also include case studies involving third party data in online display advertising.”

The Interactive Insights Summit bridges the lead generation industry to preeminent digital marketing and advertising trends. In addition to hearing from industry experts, strategically planned and executed networking events will offer valuable face time with potential partners to help drive your business.

“The industry is increasingly moving from buying mere impressions towards buying focused audiences,” said Eshwar Belani, vice president products and business development, Rocket Fuel Inc. “Data is playing a very influential role in this transition and TARGUSinfo does an excellent job bringing together industry thought leaders to discuss the latest trends and identify opportunities for the future.”

Attendees can register now through September 17 and take advantage of the “Early Bird” pricing for
$100 off a regular full conference pass.

To register or receive more information about the Interactive Insights Summit, visit: http://www.TARGUSinfo.com/Summit, on Twitter at http://www.twitter.com/iisummit or LinkedIn at http://www.linkedin.com/groups?gid=3175803&trk=hb_side_g.

About TARGUSinfo
TARGUSinfo, the trusted provider of On-Demand Insight® to the most recognized brands, links and delivers more than 90 billion real-time attributes a year to drive smarter and more profitable customer interactions on the Web, over the phone and at the point of sale. For more than a decade, Fortune 500 companies have turned to TARGUSinfo to enable improved audience targeting, better customer experiences, higher conversion rates and increased customer lifetime values by using TARGUSinfo identification, verification, scoring and location solutions. TARGUSinfo offers a complete range of solutions to help organizations make better real-time decisions leveraging patented processes built on a proprietary network of hundreds of data feeds and its unique predictive analytics capabilities. A profitable and privately held company, TARGUSinfo is headquartered in Vienna, VA with offices in San Diego, Chicago, San Francisco and New York. For more information, visit http://www.TARGUSinfo.com.

Contact
Rufus Manning            
TARGUSinfo            
703.272.6215            

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