Using IT $1.00, Not Being Called Dad...Priceless
New York City (PRWEB) December 13, 2009
Talking with teens about safe sex should be top priority for parents this holiday season, according to Robert Moore, CEO of TeezITNow.com. Many parents are afraid to talk to their teens, and teens are unlikely to ask parents for information and help in sexual decisions. Moore says if parents want their teens to feel comfortable, they need to be the ones to open the door.
Moore recommends that parents start having open and direct conversations with their kids about sex by age 12. The Talk should be followed by ongoing conversations about the importance of using condoms to prevent the spread of STDs, AIDS and unwanted pregnancy. "Here at Teez IT Now, we have found ways to reinvent 'The Talk' to make it easier and more effective for both parent and teen. We need to be sure sexually active teens know about safety,” Moore says of his company’s mission.
Teez IT Now creates teen-friendly shirts carrying catchy slogans like “Using IT: $1.00. Not Being Called Dad…Priceless!” and “Let’s Play IT Safe!” with the company’s brightly-packaged IT condoms velcroed to the shirts. The site is rapidly becoming the favorite source of information and tools for parents, teens, school counselors, teachers, medical professionals, clergy and anyone else who helps guide teenagers through the many decisions they will make about sex.
“As the parent of a 13-year-old daughter, I believe in the ABCs (Abstinence Before Condoms), but given the stark realities of a culture permeated with sex and peer pressure, we can’t prevent our teens from being bombarded by sexual messages and images," explains Moore. "As an owner of a company focused on safe, consensual sex, our goal is to make safe sex cool—and IT's working."
Research from the Guttmacher Institute, a leading authority on sexual and reproductive health worldwide, finds that in the United States 13% of teens have sex by age 15, and by 19, more than 70% are sexually active. "I believe parents must focus on ensuring their teens know about safe sex to reduce the risks of AIDS, other STDs and unwanted pregnancies,” Moore says.
In addition to shirts, Teez IT Now provides parents and teens and with free expert information and engaging videos about sex, condoms, STDs and AIDS, including a lighthearted lesson on how to use a condom. The company injects fun and humor into a topic that is often dreaded by parents and teens alike. One popular spot is the funniest condom slogans on its blog, taglined “Let's Get IT On! IT Doesn't Promote Sex, IT Promotes SAFE Sex!"
“Our information and products are working. Teens are listening, buying and sending in their own ideas for shirt slogans. Parents are thanking us, AIDS organizations are spreading the word, and national celebrities will be coming on board to endorse the Teez IT Now campaign,” Moore says.
Visit Teez IT Now at http://www.teezitnow.com/, e-mail customerservice(at)teezitnow(dot)com or phone Robert Moore at 315-461-9955. Partial proceeds from sales of Teez IT Now shirts are donated to non-profit organizations dedicated to AIDS and STD prevention, education, and awareness.