Telax Launches Facebook, Twitter Integration with Free 3.0 Add-on for Telax Hosted Call Center

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Telax Hosted Call Center becomes first Metaswitch Partner Certified solution to offer social media management for contact centers.

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The Telax add-on is a great opportunity to help ease adoption of social media into the call center and allow customers to extract the maximum value from their investments in Metaswitch products.

Telax Hosted Call Center, North America’s leader in hosted call center solutions, launched a 3.0 call center offering today at the Metaswitch Forum 2010 in Orlando, Fla. The 3.0 add-on for the leading hosted software solution allows for skills-based routing of social media messages to Call Center Agent users, as well as intelligent social media dashboards and real-time reporting.

“Our customers are already very excited about this functionality,” said Telax Vice President of Marketing Koray Parmaks. “Telax is committed to delivering solutions that keep businesses a step ahead. Social media is the next contact management frontier.” Parmaks explained that Telax Hosted Call Center can now deliver Facebook Fan page messages, direct messages, and Twitter replies through skills-based routing using the Telax Call Center Agent software.

Telax Hosted Call Center already delivers multichannel contact routing including chat and email for its customers, both businesses and government agencies, with user groups ranging from four to over 400. As part of the new 3.0 add-on, Telax now offers customized integration with reputation management solutions such as Radian6. “We have a talented development team who are very excited about social media. We can deliver custom solutions with workforce management, reporting and business intelligence that isn't available anywhere else,” said Parmaks.

“Social media is quickly becoming the primary vehicle for consumers to communicate and the Telax add-on is a great opportunity to help ease adoption of social media into the call center and allow customers to extract the maximum value from their investments in Metaswitch products,” said Stefan Knight, vice president of Strategic Alliances.

New Telax Hosted Call Center customers include companies such as Best Buy and Chevron. Telax Hosted Call Center will be present at the Metaswitch Forum 2010 at the Rosen Shingle Creek Hotel exhibition space on Sept. 24 from 11:45 a.m. to 6 p.m. EST.

About Telax Hosted Call Center
Telax Hosted Call Center is North America’s leader in hosted call center solutions. Based in Toronto, Canada, Telax has been providing cloud-based business solutions to prominent public and private sector organizations since 1999. The simplicity delivered by Telax services enables clients like Northrop Grumman, Johnson & Johnson, CI Investments, the Globalive Group of Companies, Health Canada and the GSA, to reduce costs and improve efficiency, so that they can do more with their most critical resource: people. For more information, visit For the latest Telax news, visit

About Metaswitch Networks
Now in its seventh year, the Metaswitch Forum is a must-attend event for Metaswitch Networks’ customers, prospects and partners. The rich agenda is custom-designed for communication service providers, helping them to remain relevant in the ultra-competitive industry of telecommunications. The event attracts over 700 attendees and includes keynote speakers, technical and marketing breakout sessions, formal training, live product demonstrations, an extensive expo of over 50 interoperability partners and continuous networking opportunities. For more information, visit

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Koray Parmaks
Telax Hosted Call Center
1-888-808-3529 ext. 820
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