Apptical Corp. Releases SoundDecisions II Platform

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SoundDecisions I Will Be Retired With 900,000 + Insurance Interviews Completed

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"Along with our other core products, LiveApp, and PURE, our collection of life insurance applications are best of breed solutions that will lead the industry into the future."

Apptical Corporation, a trusted leader in teleunderwriting services for the insurance industry, announced today the release of SoundDecisions II, an online application product that offers life insurance companies the ability to quickly qualify applicants over the phone in order to manage risk.

SoundDecisions is a highly customizable solution and can be modified for any life insurance company's applications, rules and guidelines, providing the ability to underwrite more applicants and sell more insurance products. It confirms and records applicant's answers to vital personal and health-related questions, to generate an accurate and truthful applicant profile.

"This wonderful new product effectively builds on the success of SoundDecisions I providing more features and benefits to users throughout the industry," said Paul Klimek, CEO of Apptical. "Along with our other core products, LiveApp, and PURE, our collection of life insurance applications are best of breed solutions that will lead the industry into the future."

SoundDecisions enables the interviewer to evaluate responses as 'Client Coached', 'Client Hesitated' or 'Client Changed Answer'. A comment box enables the interviewer to add details. Those choices affect the applicant's score, so the policy can be approved or disapproved accordingly.

Utilizing the latest phone and web-based technologies, Apptical communicates directly with their client's prospects to ensure the fastest, most accurate data. The SoundDecisions process is designed to minimize paperwork, reduce costs and improve overall efficiencies.

"We're excited to offer this new product to the Apptical family of clients; those companies that participate will be able to close more deals in less time and achieve more success by using SoundDecisions II," said Klimek.

Apptical completed over 180,000 Life Insurance Telephone interviews in 2010. For more information on our products and services visit our website at http://www.apptical.com.

About Apptical
Apptical provides tele-underwriting services for the insurance industry. A recognized leader in the industry, Apptical provides superior life insurance business solutions to insurance providers around the nation. Since 1988, Apptical has grown rapidly through quality services, innovative approaches and a total commitment to their clients' success.

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Alison Douglas
Apptical
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