With Ironworks’ help, after our two week performance tuning project, we were able to handle increased site load during and after Tuesday’s show, which allowed us to manage a close to 400% increase in visits to the product order page!
Richmond, VA and Durham, NC (PRWEB) March 30, 2010
Ironworks, a management, Web and IT consulting firm, announced today that following an in-depth performance tuning project for BioSignia’s website http://www.biggestloserknowyournumber.com , the site handled a 300% increase in site load during Tuesday’s airing of NBC’s popular reality show “The Biggest Loser.”
“Since the start of the 2010 season when the 'Biggest Loser Know Your Number HealthScore' was first used by the contestants and the consumer product was mentioned on the television show as being available online, the site was challenged to meet high user demands,” said Randall Bowen, executive vice president of BioSignia. “With Ironworks’ help, after our two week performance tuning project, we were able to handle increased site load during and after Tuesday’s show, which allowed us to manage a close to 400% increase in visits to the product order page!”
BioSignia engaged Ironworks to review front- and back-end application code, server configuration and analyze the technology stack of the "Biggest Loser Know Your Number" website to handle the upsurge in traffic due to the show’s popularity and consumer interest in the "Biggest Loser Know Your Number HealthScore," an at-home health test.
“After analyzing the application and related infrastructure, we identified and helped resolve several areas that improved site performance,” said Larry Hoffheimer, Application Management Practice lead at Ironworks Consulting. “The team monitored key performance health metrics throughout the show and the site handled the high traffic without a hiccup.”
Headquartered in Research Triangle Park, NC, BioSignia is a leading technology company focused on bringing innovative predictive modeling solutions to the preventive health and life insurance markets. At the core of BioSignia’s flagship solution, Know Your Number, is the company’s proprietary synthesis modeling approach to chronic disease risk prediction. In 2004, BioSignia received the Disease Management Association of America’s prestigious award for Best Enabling Tool for Disease Management. Since then, the company’s talented R&D team has continued to advance synthesis modeling, continuously updating it to reflect the ever expanding need for effective chronic disease prevention, management and treatment. For more information, visit http://www.knowyournumber.com .
About Ironworks Consulting
Ironworks is a management, IT and Web consulting firm with one mission -- never fail a client. Ironworks offers expertise to clients nationwide in the practice areas of Strategy and Program Management, Business Process Improvement, User Experience, Content Management, Portal Solutions, Enterprise Search, Service-Oriented Architecture, and Business Intelligence. Headquartered in Richmond, Va., Ironworks also operates from offices in Tysons Corner, Va., Raleigh and Charlotte, N.C., and Minneapolis, Minn. For more information, visit http://www.ironworks.com .