Nature.org Nominated for Best Non-Profit Charitable Site in the 13th Annual Webby Awards

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Fans Can Vote Online to Help The Nature Conservancy Win the Internet's Top Honor

The Nature Conservancy announced today that its website--http://www.nature.org--is a finalist for Best Charitable Non-Profit Organization website in the 13th Annual Webby Awards.

Hailed as the "Internet's highest honor" by the New York Times, the Webby Awards is the leading international award honoring excellence on the Internet.

The Nature Conservancy's website has long been at the cutting edge of presenting immersive features and engagement opportunities for those interested in protecting nature.

"Nominees like The Nature Conservancy are setting the standard for innovation and creativity on the Internet," said David-Michel Davies, executive director of the Webby Awards. "It is an incredible achievement to be selected among the best from the nearly 10,000 entries we received this year."

"Our focus is to make nature.org inviting and inspirational--to use the undeniable power of the Web to engage more and more individuals in the environmental movement," said Elizabeth Ward, the Conservancy's director of marketing communications. "This nomination is an honor and a validation that the Conservancy's work is inspiring individuals around the globe to act."

As a nominee, The Nature Conservancy is also eligible to win a Webby People's Voice Award, which is voted for online by the global Web community. From now until April 30, Conservancy fans can cast their votes in The Webby People's Voice Awards at http://pv.webbyawards.com.

Winners will be announced on May 5, 2009 and honored at a star-studded ceremony in New York City on June 8 hosted by Seth Meyers. Winners will be able to share one of the Webby's famous five-word speeches with the world. Past Webby Award winners-- and their speeches-- include Al Gore ("Please don't recount this  vote."), Beastie Boys  ("Can anyone fix my computer?"), and Stephen Colbert  ("Me. Me. Me. Me. Me.").

The Webby Awards is presented by the International Academy of Digital Arts and Sciences, a 650-person judging academy whose members include Internet co-inventor Vinton Cerf, R/GA's Chief Bob Greenberg, "The Simpsons" creator Matt Groening, Arianna Huffington and Harvey Weinstein.

The Nature Conservancy is a leading conservation organization working around the world to protect ecologically important lands and waters for nature and people.  To date, the Conservancy and its more than one million members have been responsible for the protection of more than 18 million acres in the United States and have helped preserve more than 117 million acres in Latin America, the Caribbean, Asia and the Pacific. Visit The Nature Conservancy on the Web at http://www.nature.org.

Hailed as the "Internet's  highest honor" by the New York Times, The Webby Awards is the leading international award honoring excellence on the Internet, including Websites,  interactive advertising, online film and video, and mobile web sites.  Established in 1996, the 13th Annual Webby Awards received over 10,000 entries from all 50 states and over 60 countries worldwide. The Webby Awards is presented by The International Academy of Digital Arts and Sciences. Sponsors and Partners of The Webby Awards include: Microsoft Silverlight; The Creative Group; .ORG; Getty Images; The Barbarian Group; Digital Kitchen; Wired; IDG; PricewaterhouseCoopers; 2advanced.Net; KobeMail and Museum of the Moving Image.

Contact:
Nicole Levins
703-841-5839
nlevins(at)tnc.org

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