“The Season” Returns to Spotlight Cornell, Florida in 2019

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STX and Inside Lacrosse’s groundbreaking video partnership is back for this spring

"The Season" 2019 will debut February 14 and spotlight the Cornell Big Red men’s team and the Florida Gators’ women’s team.

“I'm so fired up that The Season is coming back for 2019, and so interested in what we'll see and learn when we put a men's team and a women's team side by side,” said Inside Lacrosse Publisher Terry Foy.

STX and Inside Lacrosse are pleased to announce “The Season 2019,” a five-chapter multi-platform video and digital content series that will spotlight two of the sport’s most interesting programs: the historic Cornell Big Red men’s team, and the hard-charging Florida Gators’ women’s team.

“STX is thrilled to partner with Inside Lacrosse again this year for the second installment of ‘The Season,’” said Joel Layman, STX Director of Marketing — Lacrosse. “We are proud to feature two elite STX programs this year and think that both schools will prove to have unique and interesting stories to tell. Featuring a women’s program for the first time will only add another layer of excitement and bring in a whole new audience to the series.”

Coach Amanda O’Leary’s Gators return after a 17-4 campaign in 2018, led by senior and returning leading scorer Lindsey Ronbeck and midfielder Sydney Pirreca. A program that played its first season in 2010, Florida is a powerhouse in women’s lacrosse, having made the NCAA Tournament eight times and having won four-straight BIG EAST championships. They enter the season ranked No. 7 by Face-Off Yearbook.

After leading the Big Red to an NCAA Quarterfinal appearance as the interim head coach last spring, Peter Milliman will aim to build on that success in his first full-time season. Cornell is led by a pair of preseason All-Americans in first-team attackman Jeff Teat and third-team midfielder Jake McCulloch and enter the season ranked No. 5 in Face-Off Yearbook.

“I'm so fired up that The Season is coming back for 2019, and so interested in what we'll see and learn when we put a men's team and a women's team side by side,” said Inside Lacrosse Publisher Terry Foy. “Plus, between the coaches, the programs, Ithaca and Gainesville, there's so many stories and so much beauty, I know it's going to look amazing on the screen.”

The Season 2019 will build on the foundation laid by last year’s groundbreaking effort, a four-team, 10-episode effort that amassed 1.4 million views across YouTube and ESPNU, making it one of the most substantial series in lacrosse history. Jason Ryan Creative is back on board to lead the production and bring their eye for compelling sports storytelling once again.

“The Season 2019” Chapter 1 will debut on Thursday, Feb. 14., and will include a behind-the-scenes look at the Gators’ and Big Red’s fall and return to campus after winter break. Visit http://www.TheSeason2019.com to subscribe and ensure you receive all the latest content as soon as it’s available.

ABOUT STX:
STX is a global sporting goods leader in the sports of lacrosse, field hockey and ice hockey. With its 1970 introduction of the first synthetic lacrosse head, STX ushered in the “modern era” of what is now the fastest growing team sport. Based in Baltimore, the home of lacrosse, STX has been universally recognized for innovation in product design and development. STX continues to strive for new performance standards in sporting goods equipment at the highest levels of competition. For more information, visit http://www.stx.com.

ABOUT INSIDE LACROSSE:
Inside Lacrosse is the premier media outlet for the sport of lacrosse, covering print (Inside Lacrosse Magazine, Face-Off Yearbook), online (InsideLacrosse.com and its network of sites), social media (Facebook, Twitter, Instagram), video (InsideLacrosse.com/Videosand YouTube.com/InsideLacrosseTV) and events. For more information visit https://www.insidelacrosse.com.

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Lorianne Walker
Abel Communications for STX
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