San Francisco, CA (PRWEB) October 04, 2012
The Shores spent a combined 30 years selling conventional mattresses and are on a mission to provide their clients with a healthier and more durable organic mattress option. As industry insiders they are uniquely positioned to use their extensive knowledge of common mattress problems to avoid repeating them.
"Our goal in opening The Natural Mattress Store in Los Gatos is to make it easier for south bay residents to be able to experience the benefits of sleeping on a chemical fire retardant free organic mattress. Once you discover that this option exists there is no reason to consider any conventional alternative," according to Steve Shore.
Organic mattresses are made with organic cotton fabric quilted to organic wool batting and use natural foam rubber also known as latex foam for padding. Latex is made from the milk sap of the rubber tree. It is breathable, durable, supportive and has natural anti microbial and anti mildew properties as well as being a natural insect repellent. This is good news for allergy sufferers because it prevents the accumulation of dust mites and their excretions over the life of the mattress. Another aspect of a latex based mattress is its inherent resiliency which enables it to keep its shape over many years. Since there is no petroleum in natural latex it does off gas any unpleasant fumes like polyurethane padded mattresses do.