We’re delighted to be working with the Travel Foundation on a great cause which will go some way to protect the island’s environment.
London, UK (PRWeb UK) May 25, 2010
A campaign to reduce plastic waste and help keep Paphos green has been launched by Thomas Cook UK & Ireland in collaboration with sustainable tourism charity, the Travel Foundation and the Cyprus Sustainable Tourism Initiative. This summer, self-caterers enjoying Cyprus holidays with Thomas Cook will be given reusable cloth bags to use instead of plastic bags. Local hotels will also receive advice and guidance on how to minimise plastic waste.
The scheme has been designed to reduce the 2,000-plus tonnes of plastic bags that are used in Cyprus every year. Many of these bags and other plastic items end up in land-fill, where they slowly break down into smaller particles that can then contaminate the soil and waterways. The organisations hope to help protect the environment by reducing the amount of plastic used in the resort. To promote the initiative, those who use the bags when shopping will have the opportunity to enter a draw to win a voucher for £200 off their next Thomas Cook holiday.
Hotel staff and guests will also receive advice on how to reduce plastic waste. The organisations have developed an in-depth plastic waste reduction programme, which will involve approximately eight hotels.
Andy Cooper, Director of Government and External Affairs at Thomas Cook, said: “We’re delighted to be working with the Travel Foundation on a great cause which will go some way to protect the island’s environment. With the support and involvement of customers, resort representatives, hoteliers and local businesses, we’re hoping that this campaign will be a huge success.”
Julie Middleton, the Travel Foundation’s Industry Programmes Manager, said: ‘By taking simple actions such as using cloth bags for shopping and reusing plastic bottles holiday makers can help keep Cyprus clean and green. With over 2 million tourists travelling to Cyprus every year, small changes made by individuals can have a significant impact on the environment. Selected supermarkets, hotels and self-catering properties in Paphos are supporting the campaign and we hope that local people will get involved too.’
The cloth bag has been made by a local producer and designed by the Travel Foundation and Thomas Cook. A stamp card will help monitor use of the bags in participating supermarkets.
About Thomas Cook UK & Ireland:
Thomas Cook UK & Ireland is the second largest leisure travel group in the UK with around 19,000 employees. The company has a network of more than 800 high street stores, leading websites, and some of the world's favourite travel brands with cheap holidays on offer to suit all budgets.
Thomas Cook UK & Ireland is part of Thomas Cook Group plc. For more information please visit http://www.thomascook.com.
tel: 01733 417 272
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