New York, NY (PRWEB) August 06, 2012
Author, Madison Avenue Executive and Reiki Master Robert Manni launched a new video interview where he discusses the challenges of writing a book that’s fun, sexy and entertaining, and also addresses the issue: in a world where men have never been freer to be who they want, it’s never been less clear who they are.
Take a first look at this new video that talks about the book that is considered one of the top 100 best books of summer.
He tackles this issue through his novel’s two main characters Max Hallyday and Roger Fox as they each journey from being yesterday’s “Man’s Man” to today’s “Guy’s Guy”. Max joins his womanizing best friend Roger—under the guise of “learning from the master”—for adventures in New York’s urban dating jungle, with Max exposing Roger’s deep, dark dating secrets in an anonymous column.
Instead of the dysfunctional 20-somethings and leering power-studs that populate so much of pop fiction, The Guys’ Guy’s Guide to Love is about today’s real men – Guys’ Guys,’ finding their way, welcoming the rise of women, while competing with them for love, sex, power and money in the city where they play for keeps.
Described as “Sex and the City” meets “Mad Men,” The Guy’s Guide combines Manni’s affinity for advertising, NYC and being a modern day 'Guy’s Guy' with his own personal quest for love -- taking readers on a behind-the-scenes romp through the enigmatic world of Manhattan’s ad men in a fresh, honest way that answers the question - what makes men tick? Neither chick-lit nor lad-lit, the novel transcends either category to establish its own genre of Guy Lit – articulated in the voice of Guys’ Guys, the contemporary version of yesterday’s Man’s Man.
“I wrote the book for a broad audience, but specifically for women, it’s an honest, insider look at the dating mind of men. I wrote the book for men to give them a voice in articulating their feelings about dating and relationships,” said Robert Manni. He mentioned he would like this to become one of the top 100 best books of the summer.
Manni's web site, http://www.robertmanni.com, includes a link to his blog "On Life, Love and the Pursuit of Happiness" as well as background on the book. With over 20 years of experience with the majors in the advertising industry, and known for creative campaigns including Zappos, Tequila 1800 and Three-O Vodka, Robert Manni is currently President of BrandEnable, a marketing consultancy in New York City. He can also be heard on ABC Radio’s new lifestyle station Men’s Life in conjunction with Slacker, Inc., with a featured show on dating and relationships.
“Robert Manni has a message for his fellow men. You’ve got some catching up to do…His words of wisdom on that subject are woven throughout his first novel, ‘The Guys’ Guy’s Guide To Love.'” ~ The New York Post
"The author inoffensively explores the nature of men and women, the wily ways of seduction, and how contemporary culture has evolved romantic mores and enhanced (and complicated) the dating dance.” ~ Publishers Weekly
Prepare to man up and hunker down for this exuberant guided tour of the male sexual psyche.
~ Ian Kerner, NY Times best-selling author of She Comes First and Love in the Time of Colic