What a waste of love! Skip hire firm tells us how much we throw away on Valentine’s Day

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When it comes to Valentine’s Day, national skip hire company Topskips doesn’t exactly see it as a day of hearts and flowers.

The Things We Throw Away On Valentine's Day from Topskips.com

We’re definitely boycotting anything that will contribute to the already overflowing landfills. I’m going to just have to send a soppy text message or a romantic email instead!

Being specialists in waste management in everything from asbestos to plastic packaging, the day stands more for unnecessary waste than romance.

That’s why the team came up with an amusing visualisation of data, which looks at the amount of rubbish produced by cards and naff presents on 14th February every year.

Topskips founder, Mark Attwood, who published the thought-provoking infographic says,

“I love Valentine’s Day, and look forward to treating my wife. However, she sees it as a cynical marketing ploy! Being involved in the sorting and processing of waste, I set about researching people’s views on the day, and looking at how much waste is unnecessarily produced.”

The results were startling. According to the survey that Mark and his team carried out, 75% questioned owned up to receiving a Valentine’s Day gift they did not like, while 66% of people even admitted to having thrown away an unwanted present.

“People were letting us know all sorts. One woman received a new ironing board from her husband. Another one told us how her husband of two years had bought her six month membership at the local gym. We all had a giggle reading the results but I couldn’t believe what a hard time these guys were making for themselves!”

Amongst the naff, and often offensive, gifts, another startling statistic was the amount of cards sent and inevitably thrown away – 141 million cards on average each year, which is second to the amount of Christmas cards sent.

“One thing I was flabbergasted about was the amount of roses thrown away – 180 million each year! People love flowers, but you might as well throw that money down the drain!”

So, what effect has the infographic had?

“Our team are looking at Valentine’s Day differently now. We’ve all decided if we are going to buy in to it, to get things which will stand the test of time - a piece of jewellery, or a keepsake. We’re definitely boycotting anything that will contribute to the already overflowing landfills. I’m going to just have to send a soppy text message or a romantic email instead!”

To see the infographic – visit: http://www.topskips.com/skip-hire-blog/the-things-we-throw-away-on-valentines-day.html

Topskips.com has helped over 100,000 people sort their waste problems since 2003, and is part of national hire company PAL Hire.

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Georgia Eyre
Topskips
08445 60 77 10
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