Tourism Saskatoon Prepared to Wow Conference Decision-Makers

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Hosting CSAE members could result in future conferences choosing Saskatoon and millions of dollars in local expenditures

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The goal of our stellar planning committee is to ensure delegates leave with positive and lasting memories of their experience in our city,” says Nowshad Ali, co-chair of the local planning committee.

Tourism Saskatoon is preparing to host hundreds of delegates for the Canadian Society of Association Executives (CSAE) 2011 National Conference & Showcase, September 15 – 17. This will be the first time the annual event is held in Saskatchewan.

CSAE members include executive directors, meeting planners and other key decision makers, all who plan and host their own conferences and meetings each year. The event is regarded as a prime opportunity for host cities to showcase their convention product first-hand. The local planning committee’s vision is to see Saskatoon recognized within the CSAE membership as an intriguing, enticing and desirable destination for holding conventions and meetings.

The national conference will offer delegates professional development and networking opportunities and the showcase will bring together suppliers from across Canada to promote their product. This will include representatives from convention centres, hotels and tourism bureaus.

“We have been looking forward to hosting this event,” says Todd Brandt, president and chief executive officer with Tourism Saskatoon. “We have great conference facilities and tourism product, and we are excited to show off our city to the CSAE membership. We are confident their experience in Saskatoon will exceed expectations.”

The local host committee and Tourism Saskatoon staff have committed significant hours to ensuring the success of this event. Taking advantage of the opportunity to host, Tourism Saskatoon is sponsoring three nights of events including the opening reception, a gala reception and dinner showcasing the city’s history and diverse culture and a “Fun Night” highlighting Saskatoon’s urban feel and vibrant nightlife.

“The goal of our stellar planning committee is to ensure delegates leave with positive and lasting memories of their experience in our city,” says Nowshad Ali, co-chair of the local planning committee. “And we know that it’s Saskatoon’s prairie hospitality that will keep them returning time and time again.”

Tourism Saskatoon will also be rolling out the red carpet by offering pre-conference tours of Saskatoon and area, providing complimentary shuttle transportation from the airport and positioning volunteers at all host hotels to provide tourism information to delegates.

At the showcase, Tourism Saskatoon’s Conventions Saskatoon! committee comprised of over 30 local partners will be promoting more than the city’s tourism assets. They will also be highlighting Saskatoon’s strong economy and robust industry sectors that have been steadily attracting new businesses, residents and conferences to the city.

For information about the Canadian Society of Association Executives, visit

For more information about Tourism Saskatoon or to book your Saskatoon conference, visit

About Tourism Saskatoon
Tourism Saskatoon is a membership-based, non-profit visitor and convention bureau marketing Saskatoon and region as a destination of choice for leisure and business travel. Services include convention and events attraction, media relations, and membership services and advocacy. One of a few destinations in Canada, Tourism Saskatoon holds Destination Marketing Accreditation by Destination Marketing Association International. Nicknamed “the hub city” for its numerous domestic and international transportation connections, Saskatoon is known for its expansive parklands and admired for its arts and culture scene, festivals and major sporting events. For more information, visit

Media contacts:
Kelly Bertoncini
Manager, Media Relations
Tourism Saskatoon
Direct: 306-931-7585

Todd Brandt
President & CEO
Tourism Saskatoon
Direct: 306-931-7574

Nowshad (Shad) Ali
CSAE Local Planning Committee
Direct: 306-652-1417
Mobile: 306-220-7764


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Kelly Bertoncini, Manager, Media Relations
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