Latham, NY (Vocus/PRWEB) February 15, 2011
The tradeshow finally business is on the rebound. As the recent recession hurt millions of businesses across the nation, companies large and small more closely scrutinized their budgets, looking for areas in which they could save money. In one such area, marketing dollars were either reduced or eliminated and since marketing dollars are the lifeline for trade shows, the trade show industry suffered. Now it is on the way back. Many venues are seeing rapid growth and predict increased participation in the near and long term future. For example:
•Boston booked more events last year than they had since 2006 (before the recession), and they are booking through 2029
•Anaheim booked 44 major events last year, and NAMM set a record for attendees this year (90,000+)
•Indianapolis recently completed a major expansion of their convention center, and now ranks #16 nationwide in exhibit space size
•Raleigh’s brand new convention center recently hosted the NHL All-Star Weekend to glowing reviews
After the recently completed NAMM convention in Anaheim, California, one of the exhibitors was quoted as saying, “The show was really good. It was as if the customers said, ‘We’ve complained about the economy enough. Let’s do some business.’”
With so many businesses projected to participate in more shows in the upcoming months and years – and not to mention the added burden of a tightly woven transportation budget, the need to find shipping firms that possess the knowledge and expertise in the tradeshow logistics field becomes more apparent.
Enter Trans-Border Global Freight Systems. An upstate NY based forwarding firm that is continuously pushing to further expand its service offerings to customers. Born in 1997, Trans-Border started off with 6 people and has since grown into a 50 member company led by its three partners; Marty Hellwig, Jeff Millens and Josh Spiegel. They have won numerous customer service awards and trade awards. The secret to their success? Just ask Jeff Millens, Executive Vice-President. "It’s all about customer service. It's the lifeblood of our business. We keep things simple. The levels of service we provide is unmatched. We build relationships with clients and they respect that. We want to continuously offer more to our clients and make Trans-Border a logistic partner, not a vendor."
So what made Trans-Border decide to develop their now 6 month old tradeshow division? “Our aim is to always promote and expose Trans-Border – all the time” says Jeff. “We are always looking for ways to further develop our services on a more domestic and global scale." Trans-Border had always provided tradeshow logistic services, but there was a need to develop a division that would concentrate exclusively on the business. Understanding that the tradeshow industry was a niche market and to counter rising demand for tradeshow logistics specialists, Trans-Border decided to develop a specialized division.
The division is expanding rapidly and there has seen continuous, steady growth. Trans-Border combines the best of both worlds – a savvy understanding of how to develop cost effective tradeshow logistic solutions along with supreme levels of customer service. They understand clients needs and always have a “never say never” mindset.
Trans-Border offers a variety of tradeshow services to meet its client needs, from domestic services through to customs brokerage services. They also offer floor management services, installation and dismantle services, drayage, warehousing, onsite personnel - just to name a few. The west coast based division is located in Lake Forest, California and is led by Scott Ferrell who is the Office Manager.
So what next for Trans-Border? To continue to build, promote and expose their tradeshow logistic services to a wider market - but with a simple aim to provide superior customer service.