Transform or Conform: Finding the Business Value of a Framework

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Part of the “Free Lunch” IT Transformation Webinar Series, hosted by CastlePointe CEO, Charles Araujo, Wednesday, October 13, 2010 at 12:15pm PST. Register at

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There is a wealth of information out there on ITIL and process improvement, but very little on leading cultural change and moving IT organizational behavior from an executive perspective. We hope to change that.

Part of the “Free Lunch” IT Transformation Webinar Series, hosted by CastlePointe CEO, Charles Araujo, Wednesday, October 13, 2010 at 12:15pm PST. Register at

Overview: When looking at IT transformation initiatives many organizations have, in the spirit of trying to help the business, adopted and adapted industry standard frameworks and best practices. While these frameworks and best practices are great resources and tools for IT, many organizations have fallen into the trap of conforming to them instead of allowing them to influence and guide them down the transformation path to become integrated more deeply into the business model.

What You Will Learn

In this brief 45-minute webinar you will learn key insights and techniques to utilizing a framework as a tool to transform your organization, including:

  •      The benefits of a framework and how to best utilize them during a transformation effort
  •      The pitfalls of conforming to frameworks and best practices and the impact they can have
  •      How to get your team to utilize frameworks in the proper manner

CastlePointe is uniquely focused on leading their clients through successful IT transformation initiatives through a range of services including initiative leadership, strategic planning, operational efficiency, process improvement and metrics development. Since 1997, CastlePointe has been dedicated to helping lead IT transformation efforts.

This webinar will occur on Wednesday, October 13 at 12:15 pm PST. Don't miss this opportunity to gain valuable insight on how to bring your apps and infrastructure teams together.

Join this free lunch time webinar and lunch may be on CastlePointe! Two registered webinar participants will be selected at random to each receive a $25 gift card to T.G.I. Fridays. Register today!

For more information about CastlePointe’s “Free Lunch” IT Transformation Webinar Series, and to register, please visit:

About CastlePointe
Headquartered in Newport Beach, CA, CastlePointe is a premier provider of strategic IT consulting services to Fortune 2000 firms. Uniquely focused on leading its clients through successful IT transformation initiatives, CastlePointe operates nationally from offices in California, New Jersey and Tennessee. Using our proprietary DeepRoots™ methodology, we help large IT organizations reduce costs, improve service levels, drive efficiency and build operational scalability.

About the Presenter
Charles Araujo is the President and Managing Consultant of CastlePointe, a management consulting firm specializing in leading IT transformation efforts. Since founding CastlePointe in 1997, he and his team have lead numerous IT transformation projects and has worked with clients including Avery Dennison, Westfield, Capital Group, Metropolitan Water District and Fidelity National. He has over 20 years of experience in IT operational management, project execution and strategic planning in the healthcare, financial, aerospace and entertainment industries. He is a columnist at the website ITSM Portal and frequently speaks and writes on the topics of organizational transformation and behavioral change.


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Charles Araujo
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