Treetopia Adds Clearance Section to Christmas Tree Website

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Artificial Christmas tree lovers can save big on their favorite funky and traditional trees and accessories with the addition of a Christmas tree clearance section on Treetopia.com.

Punky Pink Christmas Tree On Clearance

...adding an artificial Christmas tree clearance section allows us to quickly move discontinued artificial Christmas trees to make room for new trees. It’s a great way for customers to get amazing deals on our trees and accessories.

Who doesn’t love a steep discount? Treetopia.com, popular online purveyor of artificial Christmas trees, announces today that it is adding a clearance section to its website for the first time. This section is in addition to Treetopia’s artificial Christmas sale section and is right in sync with the holiday clearance sales that retailers historically offer, giving Treetopia customers a chance to buy Treetopia products at an extremely reduced rate.

“The brand Treetopia has become synonymous with the high quality and unique artificial Christmas trees at great prices,” says company spokeswoman Carrie Chen. “Customers turn to us for distinctive items such as our lighted artificial palm trees, and colorful trees such as our wildly popular black Christmas trees and pink Christmas trees. Our design team creates really exciting new artificial Christmas trees and accessories each season, and adding an artificial Christmas tree clearance section allows us to quickly move discontinued artificial Christmas trees to make room for new trees. It’s a great way for customers to get amazing deals on our trees and accessories.”

Consumers have been conditioned to expect steep clearance sales at the end of the holiday shopping season, a season highly anticipated by consumers and retailers alike. According to the National Retail Federation, a DC-based association that reports on the retail industry, the holiday season represents 25-40% of annual sales for retailers.

Ms Chen thinks that the clearance section will give consumers a great opportunity to inexpensively purchase an item they may not have otherwise chosen, such as a colorful artificial Christmas tree. “It requires little investment on the consumer’s part,” she states, “and they receive a great deal on a high quality artificial Christmas tree. Many customers also get hooked on the festiveness of Treetopia and buy colorful trees during the post-Christmas season such as a white artificial Christmas tree to decorate with red and pink ornaments for Valentine’s Day.”

Retailers have a reason to celebrate Valentine’s Day a bit early this year. With the holiday season three-quarters over, online sales report overall increases from 2008. This activity can be linked with steep clearance sales on websites, encouraging consumers to spend a little more to get a lot more.

ComScore, an internet marketing research company, reports that Black Friday saw a boost of 11% year over year, and week ending December 11th shows a 4% increase. All online sales for the 2009 holiday season are consistently above last year’s numbers, indicating that the Christmas spirit is alive and well – and living in the clearance section of Treetopia.

For more information, please visit http://www.treetopia.com

About Treetopia:
Treetopia.com is an online store featuring a diverse selection of artificial Christmas trees. Featuring traditional artificial Christmas trees, white artificial Christmas trees, black artificial Christmas trees, pink artificial Christmas trees, silver artificial Christmas trees, lime green artificial Christmas trees, purple artificial Christmas trees, upside-down artificial Christmas trees, lighted palm trees, trimmings, tree skirts and decorations , Treetopia has something for everyone. They sell exclusively online.

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Meredith Bradford
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