We want to connect with boomer adults in a fun, engaging way that is personal and relevant to them
Scottsdale, AZ (Vocus) November 11, 2010
Trilogy, the gem of the award-winning Shea Homes Active Lifestyle Communities, is offering modern, active adults an online personality assessment that is aimed to provide participants with deeper insight into their personality types and how those relate to where they would like to live. The survey, at http://www.trilogylifescape.com, is a fun, interactive way to engage baby boomer participants while also giving them an opportunity to learn more about themselves.
To make the free Lifescape quiz easily accessible, Trilogy is introducing it through numerous online outlets that are relevant and best represent baby boomers’ interests. The six-section personality quiz includes visuals of various living communities and settings, questions about travel and entertainment preferences, and even inquiries as to the quiz taker’s interests and causes – with a goal to dig deeper into what the 55+ active adult population truly desire in their lives at a time where they may be searching to gain new experiences.
Is the quiz taker an explorer driven by endless curiosity and adventure or more of a soul seeker who is looking to gain more sensual experiences and inspiration in their lives? Or is he or she the combination of a few personality profiles, driven by his or her own unique set of motivations? Trilogy’s assessment provides quiz takers with these answers and further insight as to which living community will best fit the quiz taker’s ideal lifestyle.
Furthermore, Trilogy is also aiming to go beyond the evaluation results, providing quiz takers with the opportunity to discuss the implications of their evaluation results and how they can best use their gained insight to their own advantage. Not only will Trilogy representatives be open to discussing ideal living communities, they also plan to provide participants with follow-up information about events, activities, and hobbies that best fit their unique personality styles.
“We want to connect with boomer adults in a fun, engaging way that is personal and relevant to them,” said Brian Barrett, eMarketing Manager of Trilogy by Shea Homes. “The goal of Shea Active Lifestyle Communities is to provide our members with what they really want – to understand their true desires in not only their living space, but in their overall ‘re-treading’ and ‘re-vitalizing’ of their lives. We want to give them even more opportunities to invest in themselves and get involved with their surroundings in a meaningful way.”
Additional information about Trilogy communities is located on its website, http://www.trilogylife.com.
About Trilogy by Shea Homes Active Lifestyle Communities
Trilogy communities are high-end resort communities offering a new choice in active living to those looking for an exciting lifestyle that revolves around wellness, exploration, freedom, and close personal connections. Architectural product design and amenities reflect the changing needs of the baby boom generation, including lifestyle-inspired floor plans, world-class clubs and a diverse range of recreation options. Today, Shea Active Lifestyle Communities has 11 communities actively selling including the just recently opened Shea Homes at Ardiente in North Las Vegas, Shea Homes at Jubilee, in Lacey, Washington, on the Puget Sound and Trilogy in Groveland, near Orlando. More information is available by visiting http://www.TrilogyLife.com or calling (800) 685-6494.
About J.F. Shea Company
For more than 125 years, members of the Shea family and their companies have accomplished many extraordinary milestones including work on the foundation of the landmark Golden Gate Bridge, San Francisco Bay Area’s Rapid Transit System (BART) and managing the construction of the Hoover Dam. Shea Homes introduced its Trilogy brand to the market in 1999 as the centerpiece of its Active Lifestyle Communities division. More information is available by visiting http://www.SheaHomes.com.