Being selected to be a guest lecturer at UM is a great honor. I am looking forward to inspiring these future internet marketers to get their hands dirty and give them a head start with some real world experience.
Miami, FL (PRWEB) March 01, 2012
Due to the overwhelmingly positive feedback from their most recent lecture on internet marketing for the Aventura Marketing Council Technology Group, seo4anyone, Inc has been selected to be a guest lecturer at the University of Miami’s School of Communications on March 21 of this year.
Seo4anyone’s previous speaking engagement was focused on search engine optimization (SEO) for the local Miami market. seo4anyone, Inc. is well known as a top SEO expert in Miami and Fort Lauderdale areas. Due to the ongoing expansion of the internet marketing marketplace, they have expanded their expertise into growing online marketing segments including social media marketing and website conversion testing. These core competencies will be discussed during the University of Miami lecture.
The case studies that will be analyzed at the University of Miami lecture will focus on both internet marketing campaigns and social media marketing projects. Several of the case studies will be from local South Florida companies who are leaders in their respective industries.
“By showing what other local South Florida companies have achieved in their internet marketing and social media marketing campaigns, we hope the students will relate better to the information we present,” says Matt Silvers, who will be giving the lecture. Several leading edge internet marketing clients located here in the Miami, Aventura, and Ft. Lauderdale areas have experienced exponential growth in their businesses due to these types of internet marketing projects.
During the second portion of the lecture, the students will be shown live social media marketing campaigns that are running for several Miami based clients. Topics will include social media management strategies for Facebook ,Twitter, YouTube, Google+, LinkedIn, and Pinterest. Additional discussions will be centered around viral marketing campaigns and social media outreach tactics. These social media platforms are important since most leading companies are now utilizing their Facebook Fan pages as their primary customer service tool. Flash sales and daily promotions are being announced through these channels, allowing the viral nature of social media do the work for the marketing teams.
Seo4anyone is a Miami, Florida based search engine marketing agency. With offices located in Aventura, they service clients in both the South Florida area as well as national markets. Their primary area of expertise is search engine optimization, but they also are experts in social media marketing, website conversion testing, landing page optimization, and pay per click management. Seo4anyone has been located in Miami since 1997. They can be reached at: 20900 NE 30TH AVE STE 730 Aventura, FL 33180.