The Seven Deadly Sins of Gift Giving - Bella Figura USA Reveals How to Select the Perfect Gift

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Bella Figura USA, an online retailer of luxury gifts, has published its 2007 Gift Giving Guide including the "Seven Deadly Sins of Gift Giving."

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The gift ideas are not just products from the Bella Figura USA boutique

Have you ever received a gift that made you think, “what was he (she) thinking? Doesn’t he know me at all?” Or have you ever given a gift, and watched as the recipient put a “slight” smile on their face and said, “oh -now nice,” and it was obvious that your gifting effort was WAY off the mark?

If you answered yes to either of these questions you’re in good company, according to a survey by Bella Figura USA. In its poll, 100% of the respondents said it had happened to them. “Not really a surprise,” said Patricia Campbell, president of Bella Figura USA, commenting on the results. “Gift giving can be fraught with peril – so much so that many just give up and turn to gift cards and gift certificates. But they can also be problematic if the recipient views them as a cop-out.”

So to take some of the frustration and stress out of holiday shopping, the company has just published its 2007 Bella Figura USA Gift Giving Guide, which includes “The Seven Deadly Sins of Gift Giving.” There are chapters on Gifts for Wives & Girlfriends, Gifts for Husbands & Boyfriends, and Gifts for Family. Each chapter is loaded with gift ideas for its particular recipient; plus the Guide is in an “easy to read and download” format, so copies can be made and slipped to any who might be “gift challenged.”

“The gift ideas are not just products from the Bella Figura USA boutique,” Campbell stressed. “We’ve included our favorite things from stores all over, and we’ve added quick links to their sites to make it easy for everyone using the Gift Giving Guide.” When asked if she was worried about giving business to her competition, she laughed and said, “No, we serve a specific niche: custom, unique, sometimes one-of-a-kind items, all made by master artisans. And for me, this is what we’re all about – very personalized service – service that’s not usually associated with an online store. Plus I’m an avid online shopper myself, and there are great companies out there that I’ve been doing business with for years. So, I’m very comfortable in recommending them to others.”

Visit the website at to read the complete Bella Figura USA Gift Giving Guide and “The Seven Deadly Sins of Gift Giving.”

About Bella Figura USA
Virginia based Bella Figura USA is an online purveyor of high end home and fashion accessories, and offers its customers sophisticated distinctive gifts made by artisans from around the globe. It carries a wide selection of eco-chic “green” gifts (including the Escama and De Renaudin lines.) The company is a strong advocate for fair trade practices, and is proud to support independent artisans and small family-owned businesses. For more information on Bella Figura USA, visit and its blog Travels with Bella Figura USA.

Patricia Campbell

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