Our dedication in listening to our customers and producing innovative and exciting products for the looseleaf binder industry proves that we continue to be the leading ring metal manufacturer in the office products and school supply industry
St. Louis, MO (PRWEB) July 30, 2007
When asked by their customers to design and produce a revolutionary new product which would appeal to national and international customers in the office products and school supply industry, US Ring, an 80-year-old manufacturer of ring binder mechanisms for the looseleaf binder industry, challenged their engineering managers to combine their over 75 years of experience to design a product which would appeal to both markets. The result is InstaClik™, which not only appeals to consumers but, because of its unique design, fulfills a need for a safe product which will not pinch young children’s fingers and also for an easy to open ring metal, allowing people with disabilities to easily use the product. Now, following the trend towards bright colors in consumer goods, US Ring are producing InstaClik™ in trendy new colors, adding excitement and color to the office and school products markets.
According to Brent Robischeau, US Ring’s VP of Marketing, “Our customers are not only looking for new, technologically advanced products that help to make life easier but also for eye catching, modern designs. InstaClik™ is available in every conceivable color our customer desires, from basic black and white to hot pink, bright orange, turquoise etc., allowing them to match corporate colors, school colors, or simply to add color to every day life”
InstaClik™’s new design features a mechanism that opens and closes with just one touch. The locking ring metal holds papers safely inside the binder. InstaClik™ is a single triggered, easier opening product that is an excellent option for young children as it has an anti-pinch feature to it. InstaClik™ is also beneficial for customers with a physical disability who find that opening the traditional ring metal is difficult. The mechanism can also be used in an area where it is important for the customer to maintain a quiet atmosphere such as a library or classroom.
“Our dedication in listening to our customers and producing innovative and exciting products for the looseleaf binder industry proves that we continue to be the leading ring metal manufacturer in the office products and school supply industry” said Bob Premnath, President of US Ring.
US Ring is a US based manufacturer with headquarters in St. Louis, Missouri. The company designs and engineers custom ring metals, dies and metal stamping. US Ring also owns additional high volume factories in China with US Ring direct oversight. With over 80 years of quality control engineering and long-term engineering managers with over 75 years of combined experience in the ring metal field, the company maintains high quality control. Sales and Marketing management are always available and easy to contact. Customers know that there are no 9-5 limits because US Ring is an entrepreneurial organization, ready to respond to customers’ requests.
For further information, please visit the company’s website at http://www.usring.com, or contact Brent Robischeau, Director of Marketing & Merchandising, at 314-645-7880, ext 2810.
Director of Marketing & Merchandising
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