Gainesville, FL (PRWEB) July 12, 2009
Built on the powerful Microsoft ASP.net 3.5 Framework, Santa Fe Ford is sporting a whole new look and feel on the internet. The new site boasts a classy user interface, and is built entirely with the prospective customer in mind. It features one click to specific searches by make or model directly from the home page, easy navigation throughout the site, and one click from vehicle details to lead submission.
Most online car shoppers have a pretty clear idea of what type of vehicle they are looking for. One major advantage of SantaFeFord.com over most other car dealer websites is that from the home page the user makes one click on Chevrolet, Toyota, Dodge or Honda which brings the user directly to the used vehicle search results of that particular make. This gives the power to the searcher so they can quickly see if Santa Fe Ford has the vehicle they are looking for, saving the customer time.
"Our inventory looks better than ever, it loads faster than any other car dealer site I have ever seen and the benefit of my dynamic inventory being highly visible on Google and the major search engines is amazing. We have already experienced outstanding sales results from JP Marketing and I am excited to see the difference that our new, cutting edge ASP.net website makes. These guys are on the ball; no other company is currently offering what they have been able to do and continue to do for me in terms of actual sales results originating from the internet. The existing trend of static websites for car dealers with no online marketing campaign behind them is stale and it isn't working anymore. Jorn and Price Marketing have bucked that trend and are setting a new one."
Greg Waitcus, VP Santa Fe Ford
Christian Jorn, co-owner of Jorn and Price Marketing had this to say.
"We have put an amazing amount of research and development into the creation of SantaFeFord.com as it is now the flagship product for our new automotive division. Greg Waitcus has been saving customers time and money for many years and is now on the cutting edge of customer based automotive marketing. Analytic data from car dealer websites shows that by and large, users are navigating directly to the dealer's pre-owned inventory. A well marketed inventory is the heart and soul of any dealer's online marketing efforts. The website must be easy for the customer to use and be search engine friendly. The search engine visibility created by this dynamic, database driven website and our ongoing online marketing efforts is amazing."
Christian Jorn, JP Marketing
The new site also integrates embedded You Tube videos on the individual vehicles detail page that are filmed by and star Santa Fe Ford's seasoned internet manager, Randy Holt. Randy comes from a sales environment in which he did all of his own internet marketing and is excited to now be working with Jorn and Price Marketing's easy to use back end tool.
"It's great, I just pop the unique YouTube video number into the back end tool and there it is on the site. The whole system that's in place works flawlessly, almost automatically. The site even has social bookmarking features for one click to facebook, myspace, google bookmarks and a host of other networking sites. I feel so fortunate to have a proven marketing firm behind me. Now I am able to focus more time doing what I love, selling cars."
Randy Holt, Internet Manager, Santa Fe Ford
Jorn and Price Marketing offers affordable, effective internet web systems to automotive dealerships across the county. The completion of this Auto Dealer Website for Santa Fe Ford marks the beginning of JP Marketing's automotive division and a JP Marketing Auto Dealer specific site is on the immediate horizon.
This article was written by Christian Jorn of Jorn and Price Marketing.
Christian can be reached at (866) 319-4745.