UWCCorp Scam Debunked: New USA Today Report Reveals Small-Business Impact of Social Media

Share Article

A new report from USA Today illustrates how Facebook, Twitter, and other social media sites had led to major success for small businesses throughout the country, effectively debunking the rumors of a “UWCCorp Scam.”

The presence of large corporations and national brands on Facebook and Twitter has become so prevalent, it is easy to take it for granted. Less pervasive is the social media presence of small businesses, many of which still regard social networks as outside the scope of sound marketing strategy. That trend might be changing; a new USA Today study shows. The report highlights several small businesses from around the nation, all of which have leveraged social media power to find marketing success. The USA Today study is vindication for a social marketing training company called UWCCorp, which has recently fallen prey to rumors of a “UWCCorp Scam.”

“There are still some small business owners and marketing experts who believe that social media has no place in these companies, many of which are home-based,” says one UWCCorp spokesperson. “Since so much of our company’s focus is on implementing social media within small businesses, some have written us off as a ‘UWCCorp scam.’”

According to the USA Today report, however, the notion of social media as an integral part of small business success is hardly a ruse. The article highlights national franchise Smashburger, a company that, since 2007, has grown from three Denver locations to 150 branches across the country. The report says that a strong Facebook presence is among the most crucial factors in Smashburger’s success.

UWCCorp’s spokesperson notes that success stories like these validate the company’s entire process. “This is a great reminder to small business owners of just what a difference a strategic social media campaign can make,” he confirms.

UWCCorp was founded by professionals with diverse backgrounds in digital marketing, and aims to train small business owners in implementing social marketing tools effectively. Indeed, though the company’s Web-based training modules include tutorials in HTML, SEO marketing, and even basic Web design, UWCCorp’s primary focus is on marketing through Facebook, Twitter, Google+, and blogs.

The UWCCorp spokesperson notes that social networking success will vary from business to business, but the company’s training services are ultimately geared toward any and all small business owners seeking to make the most out of digital marketing technology.


UWCCorp.com is an online training system that offers lessons to help Internet entrepreneurs build and promote their websites. The training courses offered by UWCCorp cover a variety of topics, from website customization to social marketing. Additionally, this educational program offers classes in SEO marketing, HTML, blogging, eBay marketing, Google. AdWords, pay-per-click marketing, and more. For further information about the educational offerings of UWCCorp, visit http://uwccorp.com.


Share article on social media or email:

View article via:

Pdf Print

Contact Author

Michael McNee
888-230-7559 8202
Email >