(PRWEB) July 27, 2012
As part of the Angel Investment Network, the Australian Investment Network is one of 30 international sites that help entrepreneurs and investors connect. At the same time, having a well connected network of sites around the globe helps our company spot various trends. As we get past the second quarter of 2012, here are some of the things we’ve noticed thanks to our analytics teams.
For one, venture capital is becoming a more popular search for Australians, perhaps initiated by recent news on how many Australian startups are opting to go abroad and/or look outside the country for investment. Traffic for such terms have doubled year on year, despite the presence in search results being quite similar overall for such terms. Opportunities, particularly “business investment opportunities” were much more common a query in 2012. On the other hand, less people are searching for “Australian entrepreneurs”, or the term “entrepreneur” overall, where as “investor” terms are on the rise.
People from around the world are looking to invest in Australia, while Australian start ups are looking to investment and raising capital from abroad. One example is a tech start up called Ninja Blocks, which had trouble generating capital from local investors and was deemed over priced, where as US investors managed to connect with the founders, make an investment, and even deem the idea undervalued at the moment to boot.
The same sort of trend holds true in other markets too. More people looking for “opportunities” was the case in most markets we viewed. In the US, less people visited the site looking for “angel investors” than previously, but more visitors came looking for “private investors”. This was the case in other languages too, where private investor terms showed a steady increase. However in other languages, angel investor and investment terms also improved, even the “investment” term itself grew drastically in the French market for instance (investisseur).
So whatever language you speak or wherever you want to interest, join the Angel Investment Network today and have access to hundreds of thousands of investors and entrepreneurs – whether looking to get an idea off the ground, or finding an early stage investment in someone else’s ideas.
Find out more at http://www.australianinvestmentnetwork.com