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Vertical Alliance Group Launches MedVotech.com

Site Connects Vocational Technical Medical Schools with Prospective Students

DALLAS (Business Wire EON/PRWEB ) March 29, 2007 -- Vertical Alliance Group, Inc. has launched MedVotech.com, a Web site where vocational technical medical schools can advertise their educational programs, and prospective students can apply for entrance into those programs.

The site is a branch of Vertical Alliances nurse recruiting Web site, NurseUniverse.com, and is designed to counter the severe nationwide shortage of medical professionals, like nurses, medical assistants, pharmacy technicians and dental assistants. The Journal of the American Medical Association says the nursing shortage alone will reach 800,000 by 2020.

We created MedVotech.com to provide a better communications vehicle between vocational technical medical schools and prospective students, said Jay Wommack, founder, president and CEO of Vertical Alliance. Educational institutions pay a consistently low monthly fee for an ad on our site and a corresponding Web page that profiles their schools programs and provides a call-to-action for interested parties. As part of the fee, we also work with our clients to develop necessary materials and provide recruiter training to optimize their enrollment efforts. The result is response engine marketing, a system that develops direct, pre-qualified leads and gives recruiters a better opportunity to gain new students in an efficient manner.

Visitors to MedVotech.com submit their personal information directly to their preferred school by clicking on the educational institutions advertising unit. That leads to the schools detailed profile page, which provides prospective students with everything they need to make an informed decision regarding degree plans and curriculum.

The profile page includes custom-written copy and graphics, as well as audio and video messages. Its designed to pre-qualify an applicant, before they ever speak with a recruiter. The efficiencies gained by the schools recruiting staff using this system can be dramatic.

Content on MedVotech.com consists primarily of advertising and educational program description space purchased by vocational technical medical schools for a low fee that includes not just the ads, but proactive customer support, ad tracking, advertising consulting, recruiter training and more.

About Vertical Alliance Group Inc.

Vertical Alliance Group Inc. is an online publisher that provides direct marketing services primarily focused on lead generation and conversion training for a variety of businesses in specific niche industries. Headquartered in Texarkana, Texas with offices in Dallas, Vertical Alliance hosts and manages more than 40 Web sites, using response engine marketing to increase its clients Basic Unit of Wealth. For more information, visit http://www.verticalag.com or http://www.MedVotech.com.

See the original story at: http://eon.businesswire.com/releases/vertical/alliance/prweb514990.htm

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CONTACT INFORMATION

Michael A. Burns & Associates Inc.
Neil McGlone, 214-521-8596
nmcglone@mbapr.com
or
Vertical Alliance Group Inc.
Bob Viering, 972-663-3909

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