RPM Visual Media and Platform Marketing Form Strategic Alliance to Increase Video Lead Generation

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Partnership will drive new growth opportunities for both companies by leveraging online video for increased lead generation

The potential for the alliance is substantial

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RPM Visual Media, an interactive video expert company in Chicago, has partnered with PlattForm Marketing, an agency specializing in strategic marketing, lead tracking, and demographic profiling, to form a strategic alliance that will create new growth opportunities for both companies involved.

This alliance will increase PlattForm's ability to deliver their services to their clients by using RPM Visual Media's progressive video production to mass distribute videos across the internet to ultimately drive leads to their website.

By combining RPM Visual Media's interactive video capabilities with PlattForm's client base, clients will be able to go directly from the video website to a request form, a capability built into RPM Visual Media's videos. "The potential for the alliance is substantial," said Brian Blancho, Senior Partnership Developer for PlattForm Advertising.

"Through our exclusive partnership, we hope to offer users the best in viral education videos available online and the best resource for potential students to review their postsecondary education options, and makes a well-informed decision."

"Our decision to work closely with PlattForm was based solely on our experience to generate qualified leads through the production and distribution of internet videos," said Steven Racz, CEO of RPM Visual Media. "By producing videos specifically for our clients, as well as PlattForm's clients, we are able to mass distribute videos to increase their leads, as well as RPM Visual Media's visibility."

About PlattForm:
Since 1989, PlattForm Advertising has set the standard of excellence in full-service direct response and interactive marketing. Headquartered in Kansas City and New York City, they meet your individual needs with a full spectrum of creative services. As specialists in the post-secondary education industry and self-growth initiatives, PlattForm has helped more than 3,500 schools and branches of the United States military improve the lives of more than 30 million individuals.


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Steve Racz
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