We're thrilled to offer this capability to our local advertisers. This gives them a chance to explore this engagement medium. And it also brings to our readers the visuals and voices of our local business operators. Truly a good thing for everyone.
Denver, CO (PRWEB) October 22, 2008
Lee Enterprises announces the selection of Digital Media Communications, Inc. (DMC) to provide its proprietary self serve Build Your Own Web Video™ product and integrate it with the Lee Enterprises social web site.
The product will first be launched with Lee Enterprises publications and sites at the end of October. Jeff Herr, Lee's Directive Interactive Video stated, "We're thrilled to offer this capability to our local advertisers. This gives them a chance to explore this engagement medium. And it also brings to our readers the visuals and voices of our local business operators. Truly a good thing for everyone."
Evan Neubeiser, Co-founder of DMC believes "The combination of a self provisioning web video building tool with a social website is a newspaper industry first. We are proud to work with a company like Lee Enterprises who is always working with its partners to develop competitive and compelling new products. The unique aspect of DMC's Build Your Own Video™ product is that it is easily integrated in multimedia publisher platforms and their billing process, and it is also an extremely intuitive instantaneous web video building tool for advertisers. Advertisers can use their own photos, add captions, music, and choose from three kinds of voice over options: the Advertiser's own voice, Professional Announcers or Text-to-Speech programming. We all know the growth web video and social sites have experienced, and now is the time to get creative so our customers can separate themselves from the pack. We are very excited."
About DMC, Inc.
Founded in 1996, DMC is a leader in the production of studio produced, self serve and automated web videos. DMC has more than 200 print and online publisher customers throughout the US and Canada. The company has six divisions: 1) web video creation; 2) custom television program creation; 3) website video integration and programming; 4) multimedia sales training; 5) interactive custom product creation; and 6) spot commercial creation. DMC's 130 dedicated employees serve the directory, newspaper, magazine, radio, television industries by creating videos for any type of retail and classified advertiser. Its turnkey service is specifically designed to quickly generate incremental revenue and increased market share for customers. With two main production facilities in Colorado (303-292-3899) and South Carolina (803-732-3656) that handle the Western and Eastern US and Canada, DMC has the resources and experience to help any sized organization. The company can be reached at (303) 292-3899 in the West, (803) 292-3899 in the East, or via its website http://www.digitalmediacommunications.com.