Vidiby.com Launches New Video Shopping Experience for Electronics to Help Shoppers Buy Online with More Confidence

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Vidiby provides online shoppers with a brick & mortar shopping experience for electronics by placing the most relevant product-related videos front and center.

Vidiby Showing Gadget in Action

Video Shopping on vidiby

Vidiby places gadget-related videos front and center coupled with user-generated votes, textual product information, user-generated reviews and ratings, providing an engaging, one-stop video shopping experience with more convenience and buying confidence.

Vidiby today announced the beta launch of the world’s first online video shopping experience for consumer electronic products at vidiby.com, offering online shoppers a near-retail experience when buying electronics online. With this announcement, vidiby enables users to watch relevant product-related videos instantly and cast votes for the videos that are most relevant to the product.

When shopping online, product images and textual information offered by current shopping destinations are static in nature and often do not convey enough information to the consumers. This is especially true for electronic products, where consumers prefer seeing the gadgets in action, watching feature demonstrations from multiple angles, or getting an overall feel for the size, weight and design.

While traditional brick & mortar stores hire sales staff and build showrooms to perform this task, vidiby fills the void by algorithmically selecting the best demo, unboxing or review videos from the web to provide the crucial information needed for consumers to make informed purchasing decisions. Vidiby users are also able to vote on the helpfulness of videos, sorting them in real-time with the most informative videos ranked at the top. This feature contextually adds a social layer to ensure the community is always getting the most relevant videos for any electronic product.

According to a recent study conducted by e-Tailing, 57% of online shoppers are more confident if product-related videos are watched before purchase, and are also less likely to return the purchase. Being the first electronics video shopping destination, vidiby places gadget-related videos front and center coupled with user-generated votes, textual product information, user-generated reviews and ratings, providing consumers an engaging, one-stop shopping experience with more convenience and buying confidence. The experience is comparable to having a sales staff explaining the products in person.

“Until now, there have not been any video shopping destinations for consumer electronics. Shoppers have to buy expensive gadgets online with faith, relying on static product images and an imagination to make the purchasing decision,” said Kevin Sheu, co-founder of vidiby.com. “We bridge this gap with product-related videos screened against over a dozen criteria to help shoppers make smart and objective decisions, all while saving them from lengthy research time, regrets, and multiple browser tabs.”

To learn more about vidiby, contact Kevin Sheu at contact(at)vidiby(dot)com or visit http://www.vidiby.com.

About vidiby

Vidiby is the world’s first video shopping destination for electronic products, providing online consumers with a dynamic shopping experience through relevant product-related videos. With an average purchase conversion rate of 20%, vidiby helps visitors buy online with more confidence. Vidiby is a classic Silicon Valley startup currently operating in Santa Clara, California, and is 100% self-funded. For more information, please visit http://www.vidiby.com.

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Kevin Sheu
vidiby
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Kevin Sheu
vidiby
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@vidiby
since: 01/2013
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