Small business owners struggle to compete with large retailers locally and on the Internet. Our marketing system allows them to create a credible online and offline presence, at a price point any business owner can afford.
Laurel, MD (PRWEB) March 8, 2011
The Village Connector Community News, a new online newspaper, is offering select small business owners a complimentary membership in a new community marketing system. Dubbed the "Marketing Free Lunch", the program offers local small businesses a leg up in marketing to local consumers and competing against larger local and online retailers.
The marketing system features an exclusive online coupon system, a consumer savings club, a group buying style "daily deal", and article marketing through the newspaper, all included in one system. Marketing Free Lunch members get complete complimentary access to the system for as long as they
wish to participate.
The paper promotes itself through social media communities, local TV ads, direct mail, community outreach, and a special charitable giving program where community organizations sell savings club memberships and keep 100% of the sales proceeds. The newspaper will launch a smart phone application this month that allows consumer to quickly locate merchants who honor the savings club membership.
"Small business owners struggle to compete with large retailers locally and on the Internet", says Glenn Garnes, the founder of the Village Connector. "Our marketing system allows them to create a credible online and offline presence, at a price point any business owner can afford", he explained.
The system is already paying dividends for advertisers, according to several participants. One realtor picked up 4 referrals by simply writing articles about people she wanted to connect with. "I use the ability to write articles about people I meet to bond with them, explained realtor Laura Strunk. Others are finding the convenience of unlimited online coupons, and the Village Connector Daily Deal to be a value with several merchants receiving orders within minutes of the deals going live on the newspaper sites. "We got our first orders within 10 minutes of our deal going live on the site and that was in the middle of the NFL playoff games", says Al Granger a commercial printer in Ellicott City, Maryland.
The newspaper currently operates in California, Maryland, Ohio, Pennsylvania, New Jersey, and Virginia, but will expand to each state over the next 12 months. The Marketing Free Lunch offer is being made to a limited number of merchants in each community where the paper is launching, as a way to introduce the program to the community. New launch locations will be determined by the number of merchants who sign up for the free offer.
So, many local businesses are struggling today against something bigger than the down economy. They have failed to position themselves to reach customers on the Internet, where more and more of them are found today. Our system is designed to help small local businesses reverse that trend and start benefiting from technologies that should be giving them a competitive advantage. We are putting our money where our mouth is by giving the program way to a select group to show that it works.
Small businesses wishing to take advantage of the Marketing Free Lunch should visit http://www.marketingfreelunch.com for all the details. They can also call the main office with questions at (800) 306-6488.