Successful Online Boise Mall to Become Geo Targeting Prototype

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Geo targeting technology that makes it possible for virtual mall to expose shoppers to a vast array of community businesses looks to expand to other cities.

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The online shopping mall that’s managed to bring together the best of Boise’s businesses is looking to reproduce the same success in other cities using the identical geo targeting business model.

“Boise has been a test market for major corporations for years,” says Scott Yant, creator of the Boise Online Mall, “When it works here it can work in any city.”

Yant says he’s looking for business partners in about 80 metropolitan cities nationwide to duplicate the success of Boise Online Mall.

Boise Online Mall is an internet-based virtual mall. Instead of customers wearing out their legs from walking, fingers browse stores by clicking links.

“You only have to look as far as Oprah or the Dr. Phil show to know that folks are desperate to create more time in their busy lives and save cash while doing it,” Boise Online Mall delivers on both.

Twenty-four hours a day, customers are a simple mouse click away from finding not only the perfect gift or outfit, but from tracking down a home inspector, an accountant, even the perfect day spa. The site highlights local stores, as well as community and entertainment information.

Boise Online Mall businesses lease their online space like a traditional merchant leases store space in a regional mall.

Using geo targeting and local search mechanisms, online shoppers find each stores specially built web site storefront on through standard search engines like Google, Yahoo and MSN.

The concept is working so well in Boise, Yant believes the virtual mall would work in any city.

“The beauty of this online service is that it can be tailored to any area. Boise today, Seattle tomorrow, and your hometown after that,” says Yant.

About Boise Online Mall: Boise Online Mall is a web portal that brings together a vast array of businesses much like regional mall. Geo tracking and local search mechanisms make it possible for shoppers to easily find those storefronts on search engines.

Interview Requests: Scott Yant is available for television, radio or newspaper interviews.

Contact: Scott Yant, Boise Online Mall

Phone: 208-323-1100


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