Unisfair Brings Fresh Perspective on Virtual Environments and Fortune 1000 Customers to Virtual Edge Summit

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Sessions Provide Education, Training and Solutions for Planning and Producing Virtual Events, Meetings and Communities

Unisfair will participate at the Virtual Edge Summit 2010 in Santa Clara, CA, Feb. 22-23

Unisfair, the leading provider of virtual events and business environments, today announces its participation in Virtual Edge Summit 2010. Nearly a dozen sessions feature speakers affiliated with Unisfair, including customers and partners from companies like IBM, Cisco, Microsoft, Intel, Planview Inc., Quest Software, Intuit, George P. Johnson, Cramer Marketing and Carlson Marketing.

Virtual attendees can join conference sessions--which will be streamed live on both days--from their desktops. Keynotes, panels and breakout sessions will cover everything from customer case studies to best practices in audience acquisition. The event is free to attend and registration can be completed at: http://events.unisfair.com/index.jsp?eid=140&seid=1076&code=pr.

What: The Virtual Edge Summit 2010 program focuses on the whole range of virtual event and meeting disciplines – from creation, planning, production and follow-up.

When: February 22-23, 2010 from 8am until 6pm (PT).

Where: At the Santa Clara Convention Center in California and virtually in the browser based Unisfair virtual environments offering 2D and 3D experiences.

Who: Conference sessions featuring Unisfair representatives, customers or partners include:

  • Feb 22 (8:50-9:35 PT): Case Study: Your Annual User Conference Just Went Virtual - Now What?

This session will outline how to make a virtual event as good as or better than your annual physical event.
–Featuring Kimberly Stone, Planview, Inc.

  • Feb. 22 (11:15-12:00 PT): KEYNOTE: Secrets of Virtual Event & Meeting Success Revealed! IBM, Cisco,

Disney, Intel, UBM Share Best Practices, Tips, Gotchas
In this exclusive Virtual Edge keynote, top business and event managers from Cisco, Disney, Intel, UBM and IBM gather in a thought-provoking and revealing roundtable discussion.
–Featuring Stephanie Wilson of Intel; Kathy Sulgit, Cisco; and Kathy Visser-May, Microsoft

  • Feb. 23 (9:00-9:45 PT): Attendees Don’t Want Just Video. They Want GREAT Video

This session will focus on best practices from some industry gurus who’ve been through it all.
–Featuring Joerg Rathenberg, Unisfair

  • Feb. 23 (10:45-11:45 PT): KEYNOTE - The State (and Future) of Virtual Events

In this thought-provoking and interactive session, hear directly from those in the corner offices about where the virtual events / virtual meetings industry is in 2010, and where it is heading.
-Featuring Stu Schmidt, Unisfair

  • Feb. 23 (4:15-5:00 PT): Virtual Event Platforms are not Virtual Events

It is critically important to remember and fully embrace the nuances of event communication when developing your event's program and overall plan.
–Featuring Steve Gogolak, Cramer Marketing and Randy Choco, Microsoft

  • Feb. 23 (1:15-2:00 PT): Add 'Live Event Sizzle' to Your Virtual Event

This session provides a round-the-industry tour of the latest and most popular tools and techniques for adding sizzle to online events.
–Featuring Unisfair partner Darren Ross, CramerOnline

  • Feb. 23 (1:15-2:00 PT): Cheap Seats? - The Economics of Immersive Virtual Events (Business 3Di Track)

What does it cost to put on immersive virtual events and what are the variables?
–Featuring Craig Becker, IBM and Dannette Veale, Cisco

Registration: Physical Event - http://www.virtualedgesummit.com/registration.php or Virtual Event - http://events.unisfair.com/index.jsp?eid=140&seid=1076&code=pr.

For more information, visit http://www.unisfair.com.

About Unisfair
Unisfair provides virtual events and environments that deliver highly measurable results for the world’s most innovative enterprises. The company’s industry-leading platform enables companies like Ariba, CA, IBM, Intuit, KPMG, Quest Software, and Novartis to implement a virtual engagement strategy across the customer lifecycle.

Unisfair’s virtual events are easy-to-use and offer a highly interactive experience through speaking sessions, exhibition floors and networking areas. By delivering comprehensive attendee data, Unisfair’s virtual events result in highly qualified leads and enhance demand generation, community building and customer advocacy.

Backed by Sequoia Capital and Norwest Venture Partners, Unisfair is headquartered in Silicon Valley and has led the virtual events space since 2000. For more information, visit http://www.unisfair.com.

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Jennefer Traeger
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