Los Angeles, CA (PRWEB) July 23, 2011
ViSalus is a company built around the wildly successful Body by Vi™ 90-Day Challenge, which is attracting over 1,000 people a day to lose weight or get fit in as little as 90 days. The ability to have impressive results every 90 days, however, extends to the company’s technological innovation efforts as well, as evidenced by the recent launch of some game-changing new features to the company’s Vi-Net Mobile App.
These new features had a standing room only crowd of over 6,000 in a frenzy at Vitality, the company’s annual celebration of Life, Health, and Prosperity, held this year at the Rosen Shingle Creek Hotel. Just 90 days ago, a record 3,000 were in attendance in Cincinnati, Ohio to see the debut of the Vi-Net Mobile App, a multi-platform application suite available free of charge to the Promoters of the company’s Body by Vi 90-Day Challenge.
Today there are over 20,000 Promoters using the application to access and manage their business, shop, and enroll new members from any iPhone, Blackberry, or Android enabled smartphone. The application is available for download now at http://mobile.visalus.com and also available on iTunes and in the Android Marketplace.
The new Location Based Services in the Vi-Net Mobile App allow users to find and attend Body by Vi Challenge Parties near them using their phone’s GPS capabilities. They are also able to “Check In” when they arrive at a party, helping them socially share with their own online network of friends and contacts.
“To be able to seamlessly fit into a person’s natural routine is the key,” said ViSalus Co-Founder and Chief Marketing Officer Blake Mallen. “We don’t want people to learn new technologies and new features, or go out and tell all their friends to join some new social network. We’ve developed applications to fit with the networks where people already have their social circle in place; to help people share the Challenge organically like they would if they saw a movie they liked or ate at a great restaurant.”
From a purely financial standpoint, the game-changer of the weekend was the live demonstration of the Application’s Group Buying capability. ViSalus is able to push a special offer to all users of the Vi-Net Mobile App, allowing them to actually lower their own purchase price and more and more people buy.
“The power of Group Buying is unlike anything this industry has ever seen,” said ViSalus Co-Founder and CEO Ryan Blair. “To be able to push a special, limited-time offer to a Promoter’s phone, an offer that gets better as more people take advantage of it, and one that can be purchased and shared with the press of one button, puts us in a category all our own.”
Blair was on stage for a total of 12 minutes launching a trial offer to those in attendance at Vitality. By the time he stepped off of the stage, there had been over 500 purchases, and over 2,000 would come in the next hour.
“We’re just getting started, that’s the part that gets me so excited,” added Blair. “This is just scratching the surface of what we want to do to as we continue to put ViSalus and the Body by Vi Challenge at the forefront of innovation in our industry and beyond.”
About ViSalus Sciences
ViSalus Sciences, with headquarters in Troy, Michigan and Los Angeles, CA, is a leading Health Transformation Company utilizing the direct selling channel to distribute its Weight Management and Nutritional Supplement products. ViSalus is the company behind the Body by Vi Challenge, a 90-day health challenge that helps people achieve their weight loss and fitness goals for a chance to win over $100,000 per year in total prizes. Their Body by Vi Community has helped donate over 800,000 meals to children and families in need since its launch in November of 2009.