Free Vocus Webinar: Mike Michalowicz's The Pumpkin Plan

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Serial entrepreneur, author, consultant and Entrepreneur Magazine contributor Mike Michalowicz to reveal how to plant, nurture and grow the seeds of business

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Mike Michalowicz's The Pumpkin Plan!

Successful entrepreneurs plant their own promising 'seed,' building a business that 1) they are passionate about 2) has strong customer demand and 3) can be scaled systematically.

“About twelve years ago I stumbled upon a genius formula for growing a remarkable, industry-dominating business,” wrote Mike Michalowicz in a blog post titled, How to Grow Your Business Like a Giant Pumpkin! “I found it in the unlikeliest of places: a pumpkin patch.”

Michalowicz is perhaps best known for his book and blog by the same title, The Toilet Paper Entrepreneur, but he’s back with a new book titled “The Pumpkin Plan” and is now the featured speaker on a new free Vocus Webinar. The Webinar will be held on Thursday, October 18, 2012 at 2:00 p.m. (ET) when Michalowicz will share his unique approach to growing his business: the proven techniques of pumpkin farming.

“Prize-winning pumpkin farmers don’t plant the same tired old seeds every other pumpkin farmer uses to grow everyday carving pumpkins,” says Michalowicz. “Instead they plant special seeds they know have the potential to grow as big as your car. Likewise, successful entrepreneurs never follow trends or the status quo; instead they plant their own promising 'seed,' building a business that 1) they are passionate about 2) has strong customer demand and 3) can be scaled systematically.”

Specifically, attendees will learn how to:

  •     Plant: Define and share what's unique about your business to attract customers
  •     Nurture: Identify the key customers who you should go above and beyond for
  •     Grow Fast: Apply a unique referral system to get more giant clients!

Mike Michalowicz is an entrepreneur, author, business consultant, TV personality, and contributor to The Wall Street Journal, Entrepreneur Magazine and other publications. He launched two multi-million dollar businesses before turning thirty, and is currently CEO and founder of Provendus Group, a consulting firm for companies in which growth has plateaued. The author of 2008's The Toilet Paper Entrepreneur, he released his second book The Pumpkin Plan earlier this year.

The free, one-hour webinar will be held at 2:00 p.m. ET on Thursday, October 18, 2012. To register for free, click here: Mike Michalowicz's The Pumpkin Plan!

About Vocus
Vocus (NASDAQ: VOCS) is a leading provider of cloud marketing software that helps businesses reach and influence buyers across social networks, online and through media. Vocus provides an integrated suite that combines social marketing, search marketing, email marketing and publicity into a comprehensive solution to help businesses attract, engage and retain customers. Vocus software is used by more than 120,000 organizations worldwide and is available in seven languages. Vocus is based in Beltsville, MD with offices in North America and Europe. For further information, please visit or call (800) 345-5572.

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