Vovici Releases New "Voice of the Customer" SaaS Offering

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Corporate survey-software leader provides package for customer satisfaction and loyalty research

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In these challenging times, our clients are increasingly relying on Vovici to help them better understand their customers

Vovici (voh-VEE-see), the market-leading provider of survey software and Enterprise Feedback Management (EFM), announces the immediate availability of its Voice of the Customer (VOC) Success Package.

Vovici's VOC Success Package offers users dramatic increases in customer engagement by increasing the reliability and validity of customer data. Clients can use the package for four main purposes:

  •     Keep a pulse on customer sentiment - Develop a detailed understanding of customer priorities to measure and achieve customer-loyalty goals
  •     Drive customer loyalty and satisfaction - Resolve issues with real-time feedback to improve the customer experience
  •     Unlock the customer perception - Measure and monitor the effectiveness of marketing efforts, support programs, product enhancements and other initiatives
  •     Fuel product and service innovation - Engage customers by offering them a voice to shape innovation in products and services

"In these challenging times, our clients are increasingly relying on Vovici to help them better understand their customers," said Roderick Morris, Vovici senior vice president of product and operations. "In response, we have developed a cost-effective Voice of the Customer Success package that empowers them to capture data quickly with purpose-built survey software, and then analyze the timely customer insights that will drive their business and justify budgets."

The VOC Success Package includes twelve months of access to a secure, hosted, enterprise-class online survey platform. It comes with a professionally customized survey for client's unique customer-feedback needs and web-based training. The survey will include automated alerts and triggers to notify client staff by email when customer feedback demands immediate attention.

Collecting customer attitudes is only the beginning of any Voice of the Customer initiative. The Success package includes standard reports to reveal the key challenges and trends in changing customer expectations. Custom graphical reports can be modified and shared online to disseminate customer insights throughout the employee base. Once sufficient responses have been gathered, the effective on-demand segmentation and analysis of key customer groups can lead to tailored loyalty initiatives for specific segments.

The Vovici VOC Success Package is a packaged configuration of the Vovici v4 enterprise feedback management platform. Available as an optional add-on is the Vovici Community Portal, which is excellent for augmenting quantitative measures of Voice of the Customer with rich qualitative feedback.

About Vovici
Vovici is the pioneer of Enterprise Feedback Management (EFM), providing comprehensive survey systems, panel management software and online community solutions. Our survey tools enable organizations to centralize feedback data collection, build and manage proprietary panels, leverage corporate social networking, and utilize robust survey analytics and reporting. Our solutions increase customer loyalty, facilitate collaboration and innovation, influence critical business decisions and provide voice to online communities. Organizations worldwide, including more than half of the Fortune 500, rely on Vovici to gather feedback on customer satisfaction, perform market research and gauge employee satisfaction. Visit http://www.vovici.com for more information.

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Jeffrey Henning
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