Anthony's deep expertise in solutions for SMBs, aptitude for operations and strategy development, and proven business development and sales management skills make him a valuable addition to our leadership team.
Lyndhurst, NJ (PRWEB) September 07, 2011
vSplash, leading provider of performance-based marketing and business solutions for small and medium-sized business aggregators, today announced the appointment of Anthony Bratti as senior vice president of business development. Bratti brings to vSplash considerable experience with next-generation interactive and technology companies and a proven ability to significantly grow revenues through strategy and technology solutions.
Bratti will lead the development and expansion of the company’s SMB channel partnerships with directory publishers, hosting companies, domain registrars, Internet marketing companies and SMB industry portals. He is also responsible for executing the market strategy for the company’s portfolio of performance-based marketing and business solutions.
“We are delighted to bring Anthony on board,” said Umesh Tibrewal, founder and chief executive officer, vSplash. “His deep expertise in solutions for SMBs, aptitude for operations and strategy development, and proven business development and sales management skills make him a valuable addition to our leadership team. We are confident he will enable us to accelerate vSplash’s momentum as we expand geographically and into new market segments.”
Bratti joins vSplash from AT&T Advertising Solutions, where he served as regional vice president of interactive advertising sales, responsible for a sales organization of over 180 representatives in southeastern U.S., representing greater that $200 million in annual advertising revenues. Previously he oversaw the company’s advertising sales organization in San Francisco, California. He also served as executive director of Internet operations at AT&T, where he oversaw the AT&T Advertising and Publishing Internet Operations organization of 500-plus individuals nationwide.
Previously, Bratti served as sales vice president of global business development at ATT Global Business Services, where he focused on Fortune 100 global outsourcing worth billions in new revenue, overseeing business development teams in Asia, Latin America, Europe and the Middle East. He holds a B.S. in Finance from Hofstra University.
vSplash (http://www.vSplash.com) is a performance-based marketing and business solutions company offering single-source, white-label web, mobile and customer fulfillment solutions for SMB aggregators, including hosting companies, domain registrars, directory publishers, Internet marketing companies and SMB industry portals. The company is a powerful single-source partner, combining custom web-based management platforms, US-based product fulfillment consultants and in-house design and programming teams.