Resource Interactive Named Top Small Workplace in the U.S. : Wall Street Journal Recognizes Agency as Innovator and Role Model in Company Culture

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The Wall Street Journal recognizes digital agency Resource Interactive as one of the best places to work in the U.S. on its list of Top Small Workplaces. The Journal Report on Small Businesses features Resource Interactive among the 15 winners in the October 13 print and online editions.

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By building strong cultures and gaining employee commitment to the success of the business, these organizations have thrived in good times and weathered bad ones. It is at times like these, with our nation facing almost unprecedented financial and economic challenges, that the real mettle of a strong workplace is demonstrated

The Top Small Workplaces list, compiled in partnership with Winning Workplaces, showcases exceptional employers that have built workplace environments fostering teamwork, flexibility, and professional growth while providing an atmosphere and benefits that encourage employee loyalty.

"These small businesses are leading innovators and role models for larger companies," said Larry Rout, editor of the Journal Reports, The Wall Street Journal. "At a time when most employers are cutting back on employee benefits it is important to recognize those organizations that are creating environments that encourage productive behavior and expanding programs to keep employees happy."

"In our 27 year history, maintaining a strong culture has always been a driver and a strategic pillar in our business. It's a huge thrill to have The Wall Street Journal and Winning Workplaces recognize that investment in our associates. Our work environment comes first at Resource, and both our associates and clients benefit," said Nancy Kramer, Founder and CEO of Resource Interactive. "We work very hard as an agency, but we have a great time. Happy associates are more productive and more likely to stay with us. And when you're amidst a constant war for talent and a challenging economic environment, preserving a company's culture becomes doubly important."

Ken Lehman, Winning Workplaces' founder and board chair, agrees. "By building strong cultures and gaining employee commitment to the success of the business, these organizations have thrived in good times and weathered bad ones. It is at times like these, with our nation facing almost unprecedented financial and economic challenges, that the real mettle of a strong workplace is demonstrated," Lehman said. "The Top Small Workplaces have been in business an average of 42 years and have demonstrated that they can survive difficult economic times."

The Journal and Winning Workplaces began accepting nominations last fall, receiving 782 eligible nominations, which were pared down to 35 finalists. A national panel of small business experts chosen by the Journal and Winning Workplaces judged the finalists based on specific metrics and qualitative assessments of their success in creating workplaces that nurture, challenge and reward employees.

About The Wall Street Journal

The Wall Street Journal, the flagship publication of Dow Jones & Company, is the world's leading business publication. Founded in 1889, The Wall Street Journal has a print and online circulation of more than 2 million, reaching the nation's top business and political leaders, as well as investors across the country. Holding 33 Pulitzer Prizes for outstanding journalism, The Wall Street Journal provides readers with trusted information and knowledge to make better decisions. The Wall Street Journal franchise has more than 750 journalists world-wide, part of the Dow Jones network of nearly 1,900 business and financial news staff. Other publications that are part of The Wall Street Journal franchise, with a global audience of 3.8 million, include The Wall Street Journal Asia and The Wall Street Journal Europe. The Wall Street Journal Digital Network comprises The Wall Street Journal Online (WSJ.com), Barrons.com, MarketWatch.com and AllThingsD.com. The Wall Street Journal Radio Network services news and information to more than 300 radio stations in the U.S. In 2008, the Journal was ranked No. 1 in BtoB's Media Power 50 for the ninth consecutive year.

About Winning Workplaces

Winning Workplaces (http://www.winningworkplaces.org) is an Evanston, IL-based not-for-profit, whose mission is to help the leaders of small and midsize organizations create great workplaces. Founded in 2001, Winning Workplaces serves as a clearinghouse of information on workplace best practices via a website and a monthly e-newsletter; provides seminars and workshops on workplace-related topics; and, helps organizations assess their workplaces through employee surveys and other feedback tools.

About Resource Interactive

Resource Interactive is one of the nation's preeminent digital marketing agencies, helping Fortune 500 companies thrive in the evolving internet economy with award-winning digital strategy, creative and technology solutions. Known for its revolutionizing consumer insights, leading edge interactive design and technological innovation, Resource Interactive is ranked among the top ten independent interactive agencies in the nation.

Unique in the industry as female-founded, owned and operated, Resource Interactive has grown over its 27-year history from its first marketing relationship with Apple to ongoing partnerships with clients such as Procter & Gamble, Hewlett-Packard, Wal-Mart, The Coca-Cola Company, Victoria's Secret, Sherwin-Williams and L.L. Bean, among others. For more information, visit http://www.resource.com

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Holly N. Davis
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