Dobbs Ferry, NY (PRWEB) December 31, 2012
Cedar Smoke, a local New York water pipe shop launches a brand new website (http://www.cedarsmoke.com/) with full support from the savvy marketing team of Route 72 Systems. The highly successful Dobbs Ferry store has been in business for over a year, capitalizing on the increasing popularity of hookah bars in the United States. Local residents appreciated the addition of this unique business to the community with sales proving to naysayers that it was a smart move for the owner. The shop has a strict "no admittance under 18" policy and emphasizes that the products are only intended for use with tobacco. Despite this, owner Eddie Marji understands the uphill battle ahead of him in educating his customers which inspired the creation of the new website.
"I know the changing laws around the country have been favorable for a shop like mine," says Marji. He goes on to say, "In order for me to maximize exposure to the products I sell, a strong online presence made total sense and allows me to reach customers outside of the New York area." After in-depth strategy meetings with the team of Route 72 Systems, Marji agreed a complete marketing approach as suggested was the best option. "Eddie is a good business man with a large inventory of products so teaming up was a no-brainer to us", states Mark Ramos, marketing member of Route 72 Systems. The challenge will be navigating around the stigma associated with these particular products, which the team has strategies to accomplish this.
With over 15 years in the email data aggregation business and success in various industries, Route 72 Systems is constantly pushing the boundaries in marketing systems by creating tools to make things easier for themselves and their clients such as http://autoappender.com/. Marketing a water pipe product line is a project well suited for their abilities and just another challenge they look forward to conquering.