Web Content Marketing Strategy for Corporations in 2012 will Call for a 51% Increase in Investment (SocialMediadd)

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A recent survey found that 51% of businesses will spend more on content marketing over the next twelve months. This survey was conducted by Alinean and published by SocialMediadd.

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In an internet age that is now powered by engagement, businesses are realizing that they need to consistently create quality content to feed their engagement channels.

The web content marketing strategy survey found the following:

-51% of businesses will increase spending on content marketing
-82% of business owners believed industry personalized content added to the effectiveness
-Business owners believe the most effective forms of content marketing are:
social media, blogs, videos, article posting, white papers, print magazines, case studies, newsletters, and webcasts

Click here to see the entire results summarized in a visual infographic:
Content Marketing Statistics

Brandon Gaille, a marketing expert and CEO of SocialMediadd.com, made the following comment on the shift towards more content marketing:

"In an internet age that is now powered by engagement, businesses are realizing that they need to consistently create quality content to feed their engagement channels. A good content strategy empowers the social media channels to push internally created blogs and videos that are designed to pull new customers in."

SocialMediadd offers Twitter packages that help increase the number of Twitter followers for businesses and entertainers.

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Brandon Gaille
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