Throughout this web design process, we learn what works and what doesn’t, we learn what is already out there, and most importantly, we learn what we can do in order to go above and beyond for our clients
Northfield, IL (PRWEB) January 05, 2012
MA Interactive Group, a Chicago digital agency has been chosen to develop a new website design for finance company, Merchant Funding. Incorporated out of Baltimore, MD while serving all U.S. states, Merchant Funding is a direct cash advance provider to businesses in need of short-term liquidity, with their main customers being smaller “Ma and Pa” type businesses. Merchant Funding is well capitalized and technologically advanced. Their cash advances are not loans, they do not charge interest and there are no fixed payments. Merchant Funding works by taking small percentages of the business’s credit card payments until the advance is repaid.
Merchant Funding along with MA Interactive Group's assistance is looking to establish a foothold in a relatively new and bourgening industry. As part of this process, when MA commits to creating a new website design for a new client in a relatively young industry, their process starts long before the actual web development of the site. The first step for MA Interactive Group is to take the time to cultivate an understanding for their clients’ business. Not only do they learn directly from the client, they also check out competitors to see what has already been done. “Throughout this web design process, we learn what works and what doesn’t, we learn what is already out there, and most importantly, we learn what we can do in order to go above and beyond for our client,” says Mike Templeton, principle at MA Interactive Group. At MA they get a feel for the clients brand and then do everything they can to reflect this brand identity throughout the website.
Merchant Funding’s cash advance program is quick, easy, and it’s straight to the point. Knowing all of this, MA anticipates developing a website design for Merchant Funding that reflects the way in which their business operates. The new website will be simplified, easy to navigate, and function under one main objective: to generate web leads and conversions.
MA Interactive Group is located in Northbrook, IL. Its partners, Michael Templeton and Allan Yalowitz have been serving the Internet marketing needs of the nation since 1995. Michael Templeton as a marketer and strategic leader on the Company side and Allan Yalowitz as a director of interactive media and design on the agency side and now collective as MA Interactive Group. MA provides Internet marketing services including branding and strategy, web design and development, mobile marketing, social networking, and search engine marketing.