Zone Labs Focuses on Social Media Responsiveness for Zone Diet and Zone Food & Nutrition Products

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Zone Labs is using new Cisco program to better serve ZoneDiet.com customers.

Product quality and customer service are top priorities at Zone Labs. We are attuned to having a collaborative relationship with consumers and being aware of customer opinions as expressed over social networking sites so we can better serve them.

Zone Labs is focusing on using social media to better serve customers by being continually responsive to questions, comments and opinions about the Zone Diet and Zone products with its use of the new Cisco® SocialMiner program, announced the manufacturer and marketer of Zone food and nutritional products.

Dr. Barry Sears, founder and chairman, said, "Product quality and customer service are top priorities at Zone Labs. We are attuned to having a collaborative relationship with consumers and being aware of customer opinions as expressed over social networking sites so we can better serve them."

Dr. Sears, a scientist, is the creator of the Zone Diet, New York Times #1 bestselling author of "The Zone," a global expert on obesity and a leading authority in anti-inflammatory nutrition.

Petter M. Etholm, chief executive officer of Zone Labs, said, "We can learn from customers through social media, such as Facebook and Twitter, where Zone products are discussed in topics ranging from the work of Dr. Sears, weight loss and nutrition to improving wellness. We see the new Cisco SocialMiner program as a helpful tool in Zone Labs' commitment to be consistently responsive to customer needs."

Zone Labs, the world's leader in anti-inflammatory nutrition, makes and markets Zone foods, such as pasta, bagels, rolls, bread, croutons, bagel chips and cookies. Zone Labs also markets OmegaRx, the highest purity omega 3 fish oil, and Zone Polyphenols, among other nutritional products.

Zone foods are made with proprietary food technology. Each of the products is made to the exacting criteria of Dr. Sears' Zone Diet, consisting of one part fat for every two parts of protein and three parts of carbohydrates, to help people reach their weight goals.

"Our Zone foods and delicious and reasonably priced to make them available to families across the nation," Dr. Sears said. "If people are able to lose weight eating the foods they enjoy, it makes loss of excess body fat easy and becomes the ideal foundation for long-term weight control."

Zone foods are available online at zonediet.com and shipped directly to customers via UPS.

Dr. Sears' books have sold more than five million copies in the United States and have been translated into 22 languages. Dr. Sears is chairman and founder of Zone Labs Inc., which has headquarters in Marblehead, Massachusetts. More information is available at http://www.zonediet.com and drsears.com. Media contact is Brian Dobson at DobsonPR.com or bd (at) dobsonpr (dot) com.

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BRIAN DOBSON
DobsonPR.com
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