WeMakeItSafer Releases Consumer Product Recall Data to the Public

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New, interactive charts answer questions on everything from number of children's product recalls to total retail value of products recalled in a given year.

WeMakeItSafer tracks over 100 points of data on every recall issued by the CPSC as well as child car-seat recalls issued by the National Highway Traffic Safety Administration (NHTSA).

WeMakeItSafer, Inc. announced the availability of data on product recalls issued by the Consumer Product Safety Commission (CPSC) from 1999 through September 2011. The data are presented in a series of interactive charts available on the company's website and includes a vast array of information such as the number of recalls issued in each product category, the number of injuries reported at the time of recall and the estimated retail value of products recalled each year.

Much of the data available has never before been summarized, nor has such a comprehensive body of information been available in one place. WeMakeItSafer says that is largely due to the inconsistent and unstructured nature of publicly available recall information.

“Although information from government agencies continues to improve over time, historically, data have not been available in a clean, reliable format that makes building applications and conducting statistical analyses in an efficient manner possible,” explains Jennifer Toney, CEO of WeMakeItSafer.

The company spent more than three years organizing, formatting and studying CPSC data to identify potential trouble spots, a process that culminated in the creation of a powerful database system that has the capacity to adapt and learn from each new recall.

“When we started this process, every recall was analyzed by humans, usually several at a time, while computers checked our work. Now, our computer programs do all the heavy lifting. We still use humans to verify that the system caught all the anomalies, of which there can be many in any given recall, but it is an amazingly intelligent and efficient system,” Toney said.

WeMakeItSafer tracks over 100 points of data on every recall issued by the CPSC as well as child car-seat recalls issued by the National Highway Traffic Safety Administration (NHTSA). WeMakeItSafer includes the NHTSA car seat recalls because, in their experience, consumers and industry leaders alike are often confused about which agency holds jurisdiction over the various types of car seats. WeMakeItSafer is able to separate the data for those who need it.

Charts with statistics through 2009 are free and open to the public. Data for 2010 and 2011 are available to those who subscribe to the various data-sets offered by WeMakeItSafer. Open access charts as well as information on how to subscribe are available at:

WeMakeItsafer, founded in 2009, is a leading provider of consumer product safety information. Its cutting-edge web applications use sophisticated algorithms and statistical probability analysis, layered with a simple interface, to help users more easily identify recalled products in their homes or inventory. WeMakeItSafer technology bridges the gaps in communication among consumers, manufacturers and retailers, improving product safety while building stronger brands.


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