TRAKTR Chrome™ Wheel Trim Launches Special Price Promotion to Pave the Way for Upcoming Products

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TRAKTR Chrome has launched a promotional campaign to support the pending announcement of new product releases for Super-Single Drive Wheels, Trailer Wheels and Steer Wheels, the latter coming in February, 2011. The offer includes a $199 in-store discounted price on the purchase of a TRAKTR Chrome Drive Wheel Kit (axle set), which comes with a $25 coupon towards the purchase of the Steer Axle Kit when it’s released.

TRAKTR Chrome Semi-Truck & Trailer Wheel Trim

“Based on the enthusiastic response we’re getting from customers, development for all the wheels on a rig is moving ahead as quickly as possible." commented Marketing Director Ross Rivard. "This promotion could save you $125."

TRAKTR Chrome Wheel Trim has been available for hub-piloted drive wheels for over six months now, and is proving to be a big hit with Owner-Operators and Truck Fleets alike. TRAKTR Chrome has launched a promotional campaign to support the pending announcement of new product releases for Super-Single Drive Wheels, Trailer Wheels and Steer Wheels, the latter coming in February, 2011.

According to Ross Rivard, Marketing Director for TRAKTR Chrome: “Based on the enthusiastic response we’re getting from existing customers and trade show visitors, our development of TRAKTR Chrome for all the wheels on a rig is moving ahead as quickly as possible. To help customers equip their tractor on all four corners, we’ve introduced a special incentive in October.”

The offer includes a $199 in-store discounted price on the purchase of a TRAKTR Chrome Drive Wheel Kit (axle set), which comes with a $25 coupon towards the purchase of the Steer Axle Kit when it’s released in February, 2011. The initial purchase must occur before January 30, 2011 to qualify for the second discount, which is good through April, 2011. “Total savings could amount to $125 if you outfit your entire tractor-trailer with TRAKTR Chrome,” stated Rivard.

TRAKTR Chrome, developed by Lacks Wheel Trim Systems, is a real chrome-plated PC-ABS composite that mounts quickly to the axle in a few easy steps. An OEM-Engineered, custom-styled wheel trim system, TRAKTR Chrome helps reduce wheel maintenance, improve aerodynamics, and sets a rig apart from the competition. “Our customers are often stopped at truck stops and loading docks and asked about their great-looking wheels,” said Rivard. “Imagine how good your fully outfitted rig will look.”

New dealers are being signed up all across North America with many offering on-line purchasing as an option, making TRAKTR Chrome purchases simple and convenient. The website at http://www.tracktrchrome.com includes a “Dealer Locator” as well as complete product details, links to videos and testimonials about TRAKTR Chrome, plus a link to their Facebook page. Dealer inquiries are welcomed by emailing sales@traktrchrome.com, or call Ross Rivard at 616-975-8702.

About Lacks Wheel Trim Systems (LWTS) —
With headquarters in Grand Rapids, Michigan, LWTS is a leader in the automotive wheel industry with over 16,500,000 Chromtec® wheels on the road. Founded upon an unwavering commitment to research and development, LWTS facilities strive for unparalleled quality and value in its products, from its patented Chromtec® technology to the latest in proprietary electroplating processes like Platinum™ Chrome and Spinelle™ Metal Finish and now TRAKTR Chrome™ Wheel Trim Systems.

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Ross Rivard
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