The Silverado has demonstrated for decades that it is the most dependable, longest lasting pickup on the market.
Acton, MA (PRWEB) May 16, 2012
At the New England Motor Press Association’s (NEMPA) annual meeting and awards dinner held on Friday, May 11th, the 2012 WheelsTV POV of the Year Award (POVY) was presented to the ’07 to ’10 Chevrolet Silverado. The POVY recognizes motor vehicles that have proven themselves in day-to-day use for at least two years by providing dependable, trouble-free service and good consumer value.
This is the POV of the Year Award’s third year. In 2010, the ‘07-‘10 Toyota Camry was selected. In 2011, the ’06-’09 Ford Fusion took top honors. Each POVY trophy is custom made for that year’s recipient. Last year’s award featured a 17” 1918 Model T steering wheel. It now sits below a portrait of Henry Ford at Ford’s World Headquarters in Dearborn, Michigan.
This year’s trophy includes an authentic 17” 1937 Chevrolet pickup truck steering wheel. The unique award was accepted by Laura L. Toole, Manager, Communications, GM Northeast Region. In accepting the award, Laura said, “The Silverado has demonstrated for decades that it is the most dependable, longest lasting pickup on the market and this award is further proof that Chevrolet is delivering the products that more people want with the right technologies and capabilities at a true value.”
The POVY was presented in association with NEMPA at a banquet at the Faculty Club of the MIT Sloan School of Management following NEMPA’s annual Technology Conference. Wayne Carini, the host of Chasing Classic Cars on the Velocity Network, hosted the event along with NEMPA President Keith Griffin. Said Keith, “NEMPA is proud to present this award in conjunction with WheelsTV because the previously-owned vehicle market is where most Americans buy their cars and trucks. The selection of the Silverado was an excellent choice because of its durability and functionality."
In presenting the prestigious award, Jim Barisano stated, “Fuel economy and alternative fuels are all the buzz today and every family needs a fuel efficient, reliable day-to-day driver. But, as has been the case for hundreds of years, having a solid workhorse in the barn remains essential for many families and businesses. This year’s POV of the Year recipient, the ’07 to ’10 Chevy Silverado, is exactly that, having proven itself through years of dependable service.”
About The New England Motor Press Association: NEMPA (http://www.NEMPA.org) coordinates professional coverage of the auto industry in six New England states. NEMPA’s 55 working media members appear on network and cable TV, on the Internet and radio, and in regional and national newspapers and magazines. NEMPA members reach virtually all of New England’s 14.5 million citizens—in Connecticut, Maine, Massachusetts, New Hampshire, Rhode Island and Vermont—and they understand their audience’s demographics, buying habits and automotive preferences.
About WheelsTV: WheelsTV (http://wheelstvnetwork.com) is the first multi-screen program service in the U.S. devoted exclusively to consumers’ interests in cars, trucks and motorcycles—serving both the enthusiast and motoring public with a wide spectrum of vehicle-based entertainment, news and information. WheelsTV tests and researches hundreds of pre-owned vehicles each year in creating the video series, POV Reviews. POV Reviews help used car buyers to select the most reliable, economical, safe and comfortable vehicles for their needs. WheelsTV is a service of Automotive Networks Corporation, headquartered in Acton, Massachusetts.
CONTACT: Lehel Reeves (978) 264-4333; LReeves(at)WheelsTV(dot)net