Apps are even showing great returns for wholesalers, we discovered from building ‘MyStyle’, a retailer-targeted application, allowing them to browse through available wholesale bathroom stock.
Leicester (PRWEB UK) 20 December 2012
Williams Commerce, providers of multichannel ecommerce and digital marketing services today announced their latest service available to customers, mobile application development.
The mobile application market has grown exponentially with the public demand for smartphones. There are now 750,000 live Apps available on the Apple Store, and the same number again distributed through Google Play, formerly Android Market.
Research undertaken at Elon University, North Carolina, has shown App usage has overtaken internet browsing usage, likely due to their portable nature and the difficulties of mobile browsing. At last records data showed an average of ninety four minutes per day were spent using Apps, as opposed to seventy two surfing the web. Mobile users are far more likely to engage with a company via their application, rather than their website.
It’s with this new, mobile culture in mind that Williams Commerce announced their mobile application development service. Managing Director Robert Williams commented on the logic behind investment, “having an App for your business has become a necessity for certain markets, with more consumers looking to purchase goods by phone, saving time throughout the day. Apps are even showing great returns for wholesalers, we discovered from building ‘MyStyle’, a retailer-targeted application, allowing them to browse through available wholesale bathroom stock. We offer our mobile application development service to any business sincerely looking to expand, and try to offer a flexible service based on the customer’s needs. There’s no type of App we won’t build, from B2B ecommerce applications to interactive customer games.”
As the smartphone market continues to grow even more businesses are developing Apps using App developers to reach their customers on the millions of active devices lining consumers’ pockets. Alongside the smartphone market, the tablet market has grown, offering customers a wider range of devices to purchase and applications to interact with. To take advantage of the market business must develop methods of communication that reach out to this rapidly expanding user base.
Williams Commerce provides digital marketing and multichannel ecommerce solutions. The company offer a wide range of services to their customers, including Search Engine Optimisation as part of larger digital marketing strategies. As they continue to grow, Williams Commerce will expand their services to offer a wider range of solutions to any business approaching them.