Digital Marketing Provider Williams Commerce Report Growth for Search Marketing in 2013

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One of the UK’s prominent B2B ecommerce providers, the Leicestershire based Williams Commerce, have reported an increase in demand for search marketing services from their wholesale and manufacturing database of clients.

b2b ecommerce
Search Marketing is certainly a moving feast, with Google algorithm updates like Penguin and Panda changing the search landscape on a regular basis.

The Williams Commerce business was established in 2009 by Robert Williams, and has since built ecommerce systems and created bespoke integration and software projects for hundreds of B2B and B2C clients across industries as varied as homewares, gifting, toys, kitchenware, leather goods, pharmaceuticals, fishing and sports. The company has built a successful digital marketing team alongside its technical developers offering a full range of marketing services for search campaigns including SEO and PPC along with social media, email marketing, branding and design that can be accessed as a consultative service or as a fully outsourced long term campaign.

Robert Williams, MD at Williams Commerce, says “Our clients are very busy running their businesses, and often have a need to outsource their marketing needs to a company like ours. With the growth in online and mobile anticipated to rise by more than 10% in 2013, many businesses are acknowledging that a fully integrated sales and marketing strategy to expand sales and access new markets is essential. Companies are looking for direction and expertise on how to adopt a strategic approach to search marketing and we are helping businesses with that. Our clients are experiencing the power of search marketing and how it is contributing to the growth of their online business substantially.”

Search Marketing is certainly a moving feast, with Google algorithm updates like Penguin and Panda changing the search landscape on a regular basis. At a top line level, online retailers and wholesalers who continue to concentrate their marketing efforts by placing their customers and consumers needs at the heart of their activities, offering them a great user experience whilst naturally promoting their products and services and finding ways to add value, will stand them in good stead going forwards.

With their headquarters in Leicester, Williams Commerce Ltd is fast becoming the first choice for B2B ecommerce and digital marketing services for the wholesale and manufacturing sector. The Williams Commerce team pride themselves on their deep technical expertise and experience running their own successful online businesses, enabling them to offer real-life commercial advice to their clients.

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Matthew Banes
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