New Website Poised to Attract Home Buyers to the Exclusive Guard Gated Woodlands at Valencia Community

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Top RE/MAX of Valencia agent Kathy Bost launches

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One of the key components of the website is a video Podcast Tour of the Woodlands community

In a slowing real estate market, where homes tend to linger on the market longer than they would have a year ago, industry experts agree that agents and brokers must adapt more effective online marketing techniques. To bolster her online marketing initiatives, Santa Clarita Realtor Kathy Bost chose California Fine Properties to develop a new branded website for the community that she specializes in, Woodlands at Valencia. The content on is very similar to how new home developments are marketed, embracing the Woodlands lifestyle as well as the amenities and exclusivity of the community.

“One of the key components of the website is a video Podcast Tour of the Woodlands community”, said Christina Frueh, President of California Fine Properties. “Podcasting has quickly become a new revolution in the way real estate is marketed, reaching online buyers as well as iPod and video cell phone users. The ability to reach targeted demographics with high quality video tours of communities and individual homes is incredibly powerful. The podcast subscription model is booming in popularity because it gives consumers the ability to access and watch the content when and where they want it. In this case, our video Podcast Tour puts the Woodlands community’s key selling features literally into the palm of potential homebuyer’s hands. To further generate interest in home ownership in the Woodlands community, the Woodlands Podcast Tour® will be widely distributed online via iTunes, Google Video, Yahoo Video, You Tube and Be Social, all powerful components of this unique marketing and PR mix.”

“The majority of my customers are embracing the Internet and I don’t see this trend slowing,” said Kathy Bost of RE/MAX, Santa Clarita. “California Fine Properties partnered with me to develop my new community-specific Woodlands Fine Properties website. The main objective of this online resource is to bring potential homebuyers to the Woodlands, an exclusive, guard-gated community in the Santa Clarita Valley. This effective online resource also adds value to current Woodlands homeowners by enhancing the desirability of home ownership in the community. Additionally, this customized website provides me with a very distinct competitive advantage at listing presentations with Woodlands home sellers. It’s a win-win any way you look at it.”

About The Woodlands at Valencia Community

Regarded as a hidden gem in the Santa Clarita Valley, the private, guard gated Woodlands community is located in Valencia, California. It represents a great alternative to the congested LA lifestyle with easy freeway access and is within walking distance of shopping, entertainment and fine dining. In 2005, CNN Money nominated Santa Clarita as one of the top places to live due to its’ family oriented environment, safety and award winning schools at the elementary, junior high and high school levels. The Woodlands community was built by Taylor Woodrow Homes in 1999 and is situated on 185 acres of land, graced with mature, lush landscape, 90 acres of preserved open space featuring magnificent 100-year-old oak trees, neighborhood paseos and expansive nature trails. Woodlands residences are rich in character with a tasteful blend of Early California, Santa Barbara and Traditional Monterey inspired architectural styling creating an attractive and varied street scene. Unlike residents of many other Santa Clarita communities, Woodlands residents benefit from no mello-roos taxes. For more information about home ownership in the Woodlands community, please visit, or call Kathy Bost at 661-803-3114.

About California Fine Properties

California Fine Properties is the real estate marketing division of Impact Factory®, an award winning, full-service marketing company. California Fine Properties was founded to bring a new level of creativity and effectiveness to the marketing efforts of real estate professionals. We develop effective, consumer-focused marketing and advertising tools that connect with today's tech-savvy audiences. Our leading edge products and services enable agents to market themselves and their listings much more effectively. Based on our 20+ years of experience developing cutting edge marketing resources for small firms to major corporations such as HMS Host, Iwerks Entertainment and Jose Cuervo Intl., we utilize proven marketing, branding and advertising techniques that are revolutionizing the way that top real estate professionals market themselves. For more information, please visit, or call 661-310-3769.

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Christina Frueh
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