WorldVentures’ Customers Reap Additional Savings with RateShrinker

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Dallas-based WorldVentures announces increased savings for its customers due to launch of new "RateShrinker" feature on its websites, powered by partner company Rovia.

A member can simply purchase an airline ticket through the Rovia booking engine, and RateShrinker will go to work for them.

Well-known for the cost-savings offered by its discount travel memberships, WorldVentures recently revealed that, as of April, Rovia, its partner company and travel products supplier, has launched a new value-added feature called “RateShrinker” to its lineup of travel products available to WorldVentures’ travel club members.

RateShrinker is built into Rovia’s booking engine. This innovative solution addresses the issue of buyer’s remorse related to those situations where airline tickets have been paid for, only to discover, hours later, that the same itinerary is available at a lower price.

“We’re thrilled about the potential savings and peace of mind that RateShrinker can bring to our members,” says WorldVentures Chief Strategy Officer Eddie Head, “especially since the process is fully automated. A member can simply purchase an airline ticket through the Rovia booking engine, and RateShrinker will go to work for them.”

Leveraging proprietary technology, RateShrinker scans hundreds of databases for cheaper fares the moment a member purchases a ticket purchase. If RateShrinker finds a lower price within the first 24 hours, the original ticket will be voided, and a new one reissued at the lower price and a refund for the difference given to the member. After 24 hours and up to departure, most airlines charge penalties for swapping a ticket; however, if RateShrinker determines the savings of swapping a ticket outweigh the cost, it will still reissue the ticket and refund the remainder to the customer.

“Since RateShrinker went into effect in April, we’ve received significant positive feedback from our members,” says Rovia President Mike Putman. “Suddenly, that fear of ‘Should I book my flight now or wait to see if the fare goes down’ is gone. RateShrinker gives members the freedom to book when they want and assurance that they’re getting the best fare available… It’s truly remarkable technology.”

Learn more about RateShrinker by visiting

About WorldVentures:
WorldVentures is a lifestyle company on a mission to enrich lives through fun, freedom and fulfillment. Combining the power of the Internet with the strength of the direct-selling industry, WorldVentures is a leader in leisure travel. WorldVentures is a privately held company based in Plano, Texas, with active Representatives and members around the world.

For inquiries, contact:
Virginia Walker or Whitney Allen
Email: press(at)worldventures(dot)com

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