Yelp Offers Owner of Salisbury Vineyards to Join its 2011 Small Business Advisory Council

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Jennifer Salisbury Rucks, owner of Salisbury Vineyards in San Luis Obispo, is one of 12 business owners selected to join Yelp’s small business advisory council

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Jennifer Salisbury Rucks, Operations and Marketing Manager for Salisbury Vineyards

"I feel very honored to be chosen to participate in this unique opportunity and to be partnered with such a highly-esteemed group of small business owners," Rucks said.

Yelp has covered over 20 million online business reviews so far and on July 26 it has selected Jennifer Salisbury Rucks of Salisbury Vineyards to join its 2011 Small Business Advisory Council. Rucks is one of more than 1000 small business owners throughout the U.S. and Canada that participated in its search for participants to join this prestigious 12-person advisory council. is a website devoted to providing the descriptions and reviews of local places to dine, drink, shop, etc. Rucks, the Operations and Marketing Manager for Salisbury Vineyards, will provide Yelp management with input and guidance regarding the concerns of small business owners as a member of this advisory council.

This is the second year Yelp has formed an advisory council and two participants from the previous panel are among this group. Rucks’ obligations to Yelp as noted on their official blog at will entail:

Participation in business owner summit at Yelp HQ in San Francisco, CA.

Participation in a monthly conference call that will provide early access to product and business updates, as well as the opportunity to offer feedback on features under development.

Ongoing meetings with Yelp's individual business units to provide valuable input on existing features and policies, and act as a sounding board for those in development.

Serving as a resource for other business owners who have questions about the services and tools on Yelp.

Rucks is grateful for Yelp selecting her for this rare opportunity to work with this advisory council consisting of small business owners like herself. Together, they will strive to build strong working relationships between Yelp and other small businesses throughout the U.S., Canada and Yelp’s other emerging markets.

"I feel very honored to be chosen to participate in this unique opportunity and to be partnered with such a highly-esteemed group of small business owners," Rucks said.

“Yelp is an incredible asset to the business community at large, as well as the consumers who rely on their website. They provide an unparalleled and comprehensive service to help entrepreneurs stay competitive online. As a small business owner, I understand the importance of being involved within the business community and that Yelp is an incredibly valuable tool for all business owners, big or small.”

For more information about the 2011 Yelp Small Business Advisory Council, visit

About Salisbury Vineyards:

Salisbury Vineyards is a family-run winery, tasting room and fine art gallery in San Luis Obispo, California. Mrs. Rucks’ family has farmed in California for over 160 years and they pride themselves on producing premium wine grapes for their own Salisbury Vineyards wine brand as well as for other top brands on the Central Coast of California.

For more information, visit, to set-up wine tours, tastings or events or call Patricia Mena at 805-595-9463 or email patty(at)salisburyvineyards(dot)com.

For Media and Interviews, please contact:

Yvette Morales
YM & Associates
PR | Marketing | Branding | Business Development
California | New York
949.244.9769 | 310.499.0906 Fax

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