YouFinity.com Announces Launch – Aims to Make Gift-Giving Less Stressful, Gifts More Meaningful

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Web-Based Application Uses Sophisticated Search Algorithms to Suggest Gifts Based On the Intended Recipient’s Tastes and Preferences

www.YouFinity.com
I don’t know about you, but shopping for gifts really stresses me out.

YouFinity, LLC today officially announced the launch of their preferences-based gifting platform – YouFinity.com. Soft launched on September 23, 2011, the YouFinity application allows users to create an online profile of their tastes and preferences and then connect and share those profiles with friends, family and colleagues. Using sophisticated search algorithms YouFinity then suggests gifts that match the user’s tastes and preferences. Gift-givers can purchase suggested gifts directly via the YouFinity application or use the information to purchase gifts in bricks and mortar stores.

“I don’t know about you, but shopping for gifts really stresses me out,” said Chris Mitchell, Founder of YouFinity LLC. “If I actually remember the gift-giving occasion in time, I rarely know what the person I’m buying for would really like to receive. Do I know their sizes, favorite colors or favorite brands? Probably not... And that’s why I created YouFinity. I wanted a simple way to remember special occasions and to give more meaningful gifts.”

In addition to suggesting taste and preference based gifts, YouFinity also sends reminders of important gift-giving occasions and keeps an address book of recipient mailing addresses. It’s a comprehensive gifting tool that takes most of the guesswork (and stress) out of gift-giving.

About YouFinity, LLC:

YouFinity is a Social, Gift-Matching Platform that suggests gifts based on a user’s tastes and preferences. YouFinity keeps track of important gift-giving dates and recipient mailing addresses and not only reminds the user when it’s time to buy gifts for friends, family or colleagues, but also provides suggestions of exactly what to purchase. Headquartered in Atlanta, GA, YouFinity is a new start-up that soft launched on September 23, 2011 and aspires to turn ordinary people into gifting superheroes.

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Britni Zandbergen
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