Sears and NBC-KCRA Team Up with to Provide Anti-Bullying Solutions to Students, Parents and Schools

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Yoursphere Media, Inc, the only comprehensive Internet-safety resource on Sears’ Team Up To Stop Bullying website, provides immediate solutions that can be implemented today.

" offers a dynamic social networking resource to kids where respect and positive engagement are the norm. This is key to help end bullying among youth,” said Marie Newman, Sears Team Up Corporate Director.

Yoursphere announces recent partnerships to help 13 million children suffering from an acute bullying problem [1] in their quest to make easily accessible resources available to them. Sears and Yoursphere Media, Inc. have joined forces to launch Team Up to Stop Bullying to address America’s bullying issue. Team Up to Stop Bullying incorporates Yourpshere’s “I Choose” Anti-Bullying Campaign, and is the first solutions- and service-based anti-bullying coalition striving to provide a trusted place for students, children, victims, parents, educators, schools and communities to find bullying solutions.

NBC-KCRA 3 (Sacramento), in partnership with Yoursphere Media Inc., United States Attorneys’ Office, and ConnecTV, has launched a special multi-platform campaign to help families. Yoursphere has been invited to highlight their “I Choose” Anti-Bullying campaign on NBC - KCRA 3 in a one hour bullying special on October 9, 7 p.m. PST. The site will also launch a social media campaign, an “anti-bullying” partners resource page, and will continue to invite viewers through a series of televised PSA’s to join in the campaign to end bullying. Integral to KCRA’s ongoing campaign are Yoursphere’s principle components,, Yoursphere For Parents, and “I Choose.”

Yoursphere Media, Inc., provider of family and youth-oriented social media destinations and privacy solutions for brands, nonprofits and corporations, has joined forces with Sears to include their successful “I Choose” Anti-Bullying Campaign in Sears’ initiative. The "I Choose" campaign is a challenge and movement for change. It is about recognizing bullying for what it is: a choice.

"Yoursphere Media was a natural partner to Sears Corporation’s Team Up bullying resource site. offers a dynamic social networking resource to kids where respect and positive engagement are the norm. This is key to help end bullying among youth,” said Marie Newman, Sears Team Up Corporate Director. “ provides much needed practical information to help parents combat bullying and deliver what Team Up is here to do: provide solutions."

The popular kids-only social networking site,, is created “by kids, for kids.” It was the Yoursphere youth community who helped drive the “I Choose” Anti-Bullying Campaign. members provided the inspiration for the Campaign’s five powerful words that kids can embrace to help end bullying: friendship, kindness, respect, compassion and love. The campaign challenges youth to stop, think and remember that their choices matter.

The non-profit solutions-oriented anti-bullying campaign, “I Choose” (, benefits Team Up to Stop Bullying (, by offering a practical solution to educators worldwide. Classroom Challenge Starter Kits effectively spread the “I Choose” message to end bullying, while giving educators a foundation for combating bullying issues in their school. As an added dimension to the “I Choose” campaign, Yoursphere also provides a Classroom Sphere program which offers teachers and youth group leaders the resources to create their own online classroom “sphere” or group. Here they can safely interact with their students in a public social network, post homework, classroom announcements, photos, videos and more.

About Yoursphere Media, Inc.
Yoursphere Media, Inc., focuses on the family and publishes, and Yoursphere is the kids’ social network and social media solution provider for youth brands, non-profits and corporations that care about young people, their privacy and online safety. Yoursphere offers its’ members the best of the Internet while providing a vibrant and interactive experience that supports their talents and aspirations. Kids share interests through Yoursphere’s innovative “spheres,” interact with other kids, benefit from a scholarship program, can create their own blog, play hundreds of games and explore a virtual world. Member safety and privacy come first through the application of commonsense safeguards and compliance with the federal Children’s Online Privacy Protection Act (COPPA). Yoursphere teaches kids to be “Internet safety smart” and rewards responsible online citizenship. Free and exclusively for children and teens through age 17, Yoursphere is approved by the Privacy Vaults Online Safe Harbor of the Federal Trade Commission. "I Choose" is the Yoursphere Media Foundation and Coalition for Internet Safety Education and Reform (FCISER) 501 (c) (3) internationally recognized anti-bullying education campaign. Founder and President Mary Kay Hoal is a nationally recognized family Internet safety expert who also provides safety-focused practical technology tools and tips for parents at For more information, visit

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