Zannel Sponsors Fresh Trax After-Party During Winter X Games; Takes
All the Action Mobile With Instant Updates and Sweepstakes
Zannel Brings Action Sports Adrenaline Directly to Fans’
Mobile Phones
SAN FRANCISCO (Business Wire EON/PRWEB ) January 22, 2008 --
Zannel (zannel.com), the mobile industry’s
first Instant Media Messaging™ service
allowing people to instantly update their friends and start real-time
conversations by sharing multi-media updates from mobile phones, is
bringing ice-cold action sports from Aspen live to a mobile phone near
you. Partnering with Fresh Trax to throw the ultimate winter bash,
Zannel will keep fans tapped into all the happenings by enabling action
sports athletes and celebrity guests in attendance to instantly share
mobile videos and pictures from the party and sports scene on the slopes.
“Zannel encourages users to instantly capture
and share the excitement from wherever they are, and what’s
more exciting than the Winter X Games?” said
Adam Zbar, CEO, Zannel. “Fans who can’t
make it to Aspen can get one step closer to the games by followings all
the action on the channel using their mobile phones or PC.”
The Zannel-sponsored Fresh Trax party will be held on January 25, in
Aspen, Colo.’s most exclusive entertainment
venue, Hotel Jerome.
It will be attended by the biggest names in action sports and will
feature performances by North
Coast Underground and celebrity DJs, including DJ
Rocky Rock. Zannel will be on site distributing branded cards and
promotional materials to encourage users to share their X Games and
Fresh Trax party happenings on Zannel.
Zannel will also be running a sweepstakes to give their users even more
incentive to check out the action on their mobile phones. Those extreme
fans who “friend, follow, or comment”
on the Zannel Channel (found at zannel.com/wx) from January 24 –
27, will be automatically entered to win a Bikeboard, the latest in
extreme sports gear.
In addition, all fans can test out Zannel’s
new Facebook application, allowing media updates to be instantly posted
to their Zannel and Facebook profiles at the same time.
About Zannel, Inc.
Zannel is the mobile industry’s first Instant
Media Messaging™ service, allowing people to
instantly update their friends and start real time conversations by
sending video, picture and text updates from their mobile phones. Within
Zannel’s mobile network, users can also
follow friends, meet new friends, and watch videos on mobile and the
web. Founded by the team who built the largest mobile media platform in
North America, Zannel is backed by U.S. Venture Partners and Palomar
Ventures and is based in San Francisco, California.
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